
Nonfiction Program
Learn how to write, publish, & launch a book
Our students get personal coaching and full publishing support from a team that’s helped thousands of authors succeed.
4.9 out of 5 Google Reviews

7-module course
37 customized lessons
3 Months
at 10 hours a week
All levels
No experience required
Flexible Schedule
Learn at your own pace
7 modules
37 customized lessons
3 Months
at 10 hours a week
Designed for all levels
No related experience required
Flexible schedule
Learn at your own pace
Our Become a Bestseller program gives you everything you need to go from idea to finished nonfiction book.
We pair you with a bestselling author who will coach you 1-on-1 through your entire writing and publishing journey. You’ll get a full course broken into simple modules so you always know what to do next, as well as join group coaching calls, get invited to a private author community with thousands of members, and get direct support from a professional publishing team that handles the technical work for you.
That includes your book cover design, formatting, category research, publishing setup, and a launch plan to help your book succeed. You’ll own your rights and keep 100% of your royalties. Some of our students finish their book and publish in under 90 days. We’ll help you do the same.
If you want to finally finish your nonfiction book, and make sure it’s one you’re proud of, this program is for you.

Don’t take just our word for it
See what our students are saying!
How it works
2.
Get instant course access and start your book journey
3.
Join 1:1 and group coaching calls to guide you through the process
4.
Publish your book, and celebrate becoming an author!
2.
Get instant course access and start your book journey

3.
Join 1:1 and group coaching calls to guide you through the process

4.
Publish your book, and celebrate becoming an author!

250K+
Community Members
8000+
Published Students
1000+
Bestselling Authors
Numbers that tell our story
The numbers don’t lie. We’ve taught thousands of authors just like you how to succeed in self-publishing.
Numbers that tell our story
The numbers don’t lie. We’ve taught thousands of authors just like you how to succeed in self-publishing.
250K+
Community Members
8000+
Published Students
1000+
Bestselling Authors
What you get
1-1 Coaching
Book Cover Design
Marketing Materials
Optimized Book Description
Digital Course Access
Professional Book Layout
Launch Strategy
Keyword & Category
Author Community
ISBN Assignment
Global Book Distribution
Full Ownership Rights
1-1 Coaching
Meet your coaches

Scott Allan
Bestselling author and personal development expert with over 30 books published in 16 languages and more than 500,000 copies sold. Ranked as one of Amazon’s top 10 self-published nonfiction authors, he specializes in helping entrepreneurs use books as lead generators through book funnels, online courses, and business strategy.

Karen Pina
Over 30 years of leadership in ministry, business, and publishing. Author of 15 books, certified coach, and seasoned entrepreneur. Her focus is on helping leaders, nonprofits, and business builders grow through writing, course creation, and personal development.

Kurt Bubna
Seasoned author, speaker, and leadership coach with experience in traditional, hybrid, and self-publishing. His eight published books span memoir, self-help, devotional, and fiction. A certified coach and international speaker, he helps authors write transformative books rooted in personal growth and leadership.

Allison Davis
Author of Beyond Comfort Zones and founder of Open Heart Inclusion. She specializes in business and DE&I-focused books, speaking, and coaching, supporting authors in writing purposeful, impactful work across both nonfiction and fiction.

Ali Tugwell
Certified professional coach, bestselling author, and founder of the spoken word series Punspoken. She supports nonfiction writers with book strategy, marketing funnels, and creative momentum.

Brett Hilker
Business strategist and leadership coach with a background in science and entrepreneurship. Has led coaching teams, advised 8-figure companies, and published Founder Fundamentals.
Digital Course Access
Become a Bestseller
7 Modules | 37 Lessons
Orientation
5 lessons

What you'll learn
- Tour of Your Author Platform
- Customer Support
- How to Use Zoom
- Customer support
Module 1: Before You Start Writing
5 lessons

What you'll learn
- Books change lives
- Self-publishing vs. traditional publishing
- The author mindset
- What to write about
Module 2: The M.O.R.E Method
5 lessons

What you'll learn
- Mind map
- Outline
- Rough Draft
- Edit
Module 3: Pre-Book Production
7 lessons

What you'll learn
- Choosing a title
- Author bio
- Creating a KDP account
- Book description
Module 4: Book Production
5 lessons

What you'll learn
- Formatting
- Cover
- Keywords & categories
- Uploading to KDP
Module 5: How to Launch Your Book
4 lessons

What you'll learn
- Fundamentals of a bestseller
- Creating an Author Central account
- Using a launch team to sell more books
- The 6-week launch plan
Module 7: Selling Books After Launch
3 lessons

What you'll learn
- The psychology of marketing
- Relaunching
- The road to your first 100 reviews
BONUS MODULE
3 lessons

What you'll learn
- Changing your book price
- Reviewing your sales dashboard
- Ordering author copies
Author Community
Join a vibrant community of self-publishing authors who share tips, support, and inspiration!
Author Community
Join a vibrant community of self-publishing authors who share tips, support, and inspiration!
Our membership experience
Our membership experience

We have 200+ 5 Star reviews on
We have 200+ 5 Star reviews on
Frequently asked questions
Still have questions? The best way to get them answered is by booking a strategy call with one of our publishing strategists.
I’ve read that you provide some “Done for You” services. What does that include?
We design your cover, get you an ISBN, format your book, and publish it to Amazon for you. These are things other companies charge thousands of dollars extra for, and they become roadblocks to getting your books in readers’ hands. Our goal is to give you all the best features of traditional publishing while allowing you to maintain 100% of the rights, royalties, and creative freedom you typically give up with a traditional publisher.
Do you help me even if my book is already written?
Yes! We have several programs designed to serve authors with different needs, coming to us at different phases of their journey.
Are you a publishing house?
No, and this is the best part! We self-publish your book for you, giving you the best of both worlds. We do the work of a traditional publishing house, but you maintain 100% of the rights, royalties, and all of the other benefits of self-publishing.
Do I have to book a call in order to get started?
Yes. Part of our enrollment process includes a 1-hour call with a publishing strategist to make sure you’re a good fit for us, we’re a good fit for you, and to get you started in the right program and with the right coach to fit your needs.
Do you take royalties from my published book?
Absolutely not. You keep 100% of the profits you make from your book royalties.
Do you offer payment plans for your programs?
Yes. Programs can be purchased in full or paid over time.
Explore our programs
We offer specialized programs based on you and your book.