memoir 2 1

Memoir Program

Learn how to write, publish, & market a memoir

Get step-by-step coaching designed to help you tell your personal story in a powerful, published memoir.

stars 1 4.9 out of 5 Google Reviews

Turn your story into a beloved children’s book
Symbol 1 1

11-module course

101 customized lessons

Symbol 2 1

3 Months

at 10 hours a week

Symbol 3 1

All levels

No experience required

Symbol 4

Flexible Schedule

Learn at your own pace

Symbol 1 1

11-module course

101 customized lessons

Symbol 2 1

3 Months

at 10 hours a week

Symbol 3 1

All levels

No related experience required

Symbol 4

Flexible Schedule

Learn at your own pace

Your story matters. The Memoir & Storytelling program is your guide to writing, publishing, and launching a personal story that resonates with readers. Inspire others, leave a legacy, or simply make sense of what you’ve lived through, this program gives you the structure and support to do it right.

We’ll help you find your central message, shape your experiences into a compelling narrative, and finish your manuscript with confidence. From there, we walk you through the publishing process: cover design, formatting, distribution, launch strategy, and everything in between. You’ll work with a coach who understands memoir writing and knows how to guide you through personal storytelling with honesty and impact.

This isn’t just a course. It’s a full support system with expert coaching, done-for-you publishing help, and a tight-knit support community of hundreds of other authors. If you’re ready to finally tell your story, and tell it well, you’re in the right place.

memocard 1 1
Private Coaching
6 Calls
Group Coaching
Unlimited Calls
Author Community
1 Year Access
Digital Course
Lifetime Access

How it works

1.

Book your strategy call with our Publishing experts

tesa 1 1

2.

Get instant course access and start your book journey

3.

Join 1:1 and group coaching calls to guide you through the process

4.

Publish your book, and celebrate becoming an author!

1.

Book your strategy call with our Publishing experts

tesa 1 1

2.

Get instant course access and start your book journey

tailored project 1 1

3.

Join 1:1 and group coaching calls to guide you through the process

custom website 1 1

4.

Publish your book, and celebrate becoming an author!

publish website 1 1

Don’t take just our word for it

See what our students are saying!

Quote Icon 1
“I was a bit into the book process when I joined SPS. I wanted to take the steps to ensure that I produced the best quality children’s book that I could quality children’s book that I could quality children’s book that I couldquality children’s book that I couldquality children’s book that I could...”
image 2 1
Meredith Tullous
Children’s Book School
stars 1
Quote Icon 1
“I was a bit into the book process when I joined SPS. I wanted to take the steps to ensure that I produced the best quality children’s book that I could...”
image 3 2
Meredith Tullosus
Children’s Book School
stars 1
Button 2
Button 1 1

250K+

Community Members

8000+

Published Students

1000+

Bestselling Authors

stacked books 5

Numbers that tell our story

The numbers don’t lie. We’ve taught thousands of authors just like you how to succeed in self-publishing.

Numbers that tell our story

The numbers don’t lie. We’ve taught thousands of authors just like you how to succeed in self-publishing.

250K+

Community Members

8000+

Published Students

1000+

Bestselling Authors

stacked books 5

What you get

1-1 Coaching

Book Cover Design

Marketing Materials

Optimized Book Description

Digital Course Access

Professional Book Layout

Launch Strategy

Keyword & Category

Author Community

ISBN Assignment

Global Book Distribution

Full Ownership Rights

1-1 Coaching

Digital Course Access
Author Community
Book Cover Design
Interior Formating
ISBN Assignment
Book Distribution
Launch Strategy
Marketing Materials
Full Ownership Rights
Keyword & Category Selection
Optimized Book Description
Marketing 1
Book Cover 1
Book Formatting 1
Marketing 1
Book Cover 1
Book Formatting 1

Meet your coaches

Karen Pina headshot.

Karen Pina

Over 30 years of leadership in ministry, business, and publishing. Author of 15 books, certified coach, and seasoned entrepreneur. Her focus is on helping leaders, nonprofits, and business builders grow through writing, course creation, and personal development.

Kurt Bubna's headshot.

Kurt Bubna

Seasoned author, speaker, and leadership coach with experience in traditional, hybrid, and self-publishing. His eight published books span memoir, self-help, devotional, and fiction. A certified coach and international speaker, he helps authors write transformative books rooted in personal growth and leadership.

Allison Davis's headshot.

Allison Davis

Author of Beyond Comfort Zones and founder of Open Heart Inclusion. She specializes in business and DE&I-focused books, speaking, and coaching, supporting authors in writing purposeful, impactful work across both nonfiction and fiction.

Ali Tugwell headshot.

Ali Tugwell

Certified professional coach, bestselling author, and founder of the spoken word series Punspoken. She supports nonfiction writers with book strategy, marketing funnels, and creative momentum.

Digital Course Access

Memoir & Storytelling

11 Modules | 101 Lessons

Orientation

5 lessons

More Details Icon 6 1

What you'll learn

  • Tour of your author platform
  • Customer support
  • How to use zoom
  • Before your first coaching call

Module 1: Writing Memoir

10 lessons

More Details Icon 6 1

What you'll learn

  • Memoir as storytelling
  • Memoir structure
  • Memoir vs. self-help vs. biography
  • The 3 rules to writing a memoir

Module 2: Research

5 lessons

More Details Icon 6 1

What you'll learn

  • Tier ones
  • Getting started with research
  • Research tools
  • Hotspots

Module 3: The Principles of Storytelling part 1

8 lessons

More Details Icon 6 1

What you'll learn

  • Writing milestones
  • Style
  • Conquering writer's block
  • Story structure

Module 4: The Principles of Storytelling part 2

8 lessons

More Details Icon 6 1

What you'll learn

  • Action/Reaction
  • First lines and chapters
  • Hooks
  • The right amount of description

Module 5: Characters, Setting, & Research

9 lessons

More Details Icon 6 1

What you'll learn

  • Establishing connection & empathy
  • Proactive vs. reactive
  • Fundamentals of setting
  • Dripping out information

Module 6: The Writer's Mindset

9 lessons

More Details Icon 6 1

What you'll learn

  • Writing habits
  • Average word count
  • Read, read, read
  • Your best work is still ahead

Module 7: Self-Editing

9 lessons

More Details Icon 6 1

What you'll learn

  • The 3 rounds of editing
  • What it means to be well-written
  • Everything they need to know
  • How long self-editing should take

Module 8: Hiring an Editor

11 lessons

More Details Icon 6 1

What you'll learn

  • Beta readers
  • Hiring an editor
  • How to receive feedback
  • How to know you're ready

Module 9: Getting Ready to Publish

9 lessons

More Details Icon 6 1

What you'll learn

  • The reasons someone will buy your book
  • Covers & titles
  • Book formatting
  • Getting your ISBN

Module 10: Publishing

6 lessons

More Details Icon 6 1

What you'll learn

  • Categories & keywords
  • Publishing checklist
  • Setting up your first promotion
  • Hitting publish

Module 11: Launch Teams, Launch Calendars, & Marketing

12 lessons

More Details Icon 6 1

What you'll learn

  • The importance of launch teams
  • Marketer's mindset
  • When to launch
  • Building a community
Community

Author Community

Join a vibrant community of self-publishing authors who share tips, support, and inspiration!

Community

Author Community

Join a vibrant community of self-publishing authors who share tips, support, and inspiration!

Community Members 1 1 1

Our membership experience

Our membership experience

users 1
"I cannot recommend Self Publishing School enough!! My experience was extremely positive and I have nothing but good things to say about everyone that helped me along the way, especially my coach!"
image 1 3
Lauren Johnson
Published Author
”A real school that teaches and guides its students toward authoring skills with real-life implementation steps toward self-publishing. Knowledgeable, experienced, and caring instructors and coaches with a strong community of like-minded writers.”
image 1 3
Kate Merrill
Published Author
"I cannot recommend Self Publishing School enough!! My experience was extremely positive and I have nothing but good things to say about everyone that helped me along the way, especially my coach!"
image 1 3
Lauren Johnson
Published Author
”A real school that teaches and guides its students toward authoring skills with real-life implementation steps toward self-publishing. Knowledgeable, experienced, and caring instructors and coaches with a strong community of like-minded writers.”
image 1 3
Kate Merrill
Published Author
"I cannot recommend Self Publishing School enough!! My experience was extremely positive and I have nothing but good things to say about everyone that helped me along the way, especially my coach!"
image 1 3
Lauren Johnson
Published Author
”A real school that teaches and guides its students toward authoring skills with real-life implementation steps toward self-publishing. Knowledgeable, experienced, and caring instructors and coaches with a strong community of like-minded writers.”
image 1 3
Kate Merrill
Published Author
"I cannot recommend Self Publishing School enough!! My experience was extremely positive and I have nothing but good things to say about everyone that helped me along the way, especially my coach!"
image 1 3
Lauren Johnson
Published Author
”A real school that teaches and guides its students toward authoring skills with real-life implementation steps toward self-publishing. Knowledgeable, experienced, and caring instructors and coaches with a strong community of like-minded writers.”
image 1 3
Kate Merrill
Published Author
google logo

Frequently asked questions

Still have questions? The best way to get them answered is by booking a strategy call with one of our publishing strategists.

I’ve read that you provide some “Done for You” services. What does that include?

We design your cover, get you an ISBN, format your book, and publish it to Amazon for you. These are things other companies charge thousands of dollars extra for, and they become roadblocks to getting your books in readers’ hands. Our goal is to give you all the best features of traditional publishing while allowing you to maintain 100% of the rights, royalties, and creative freedom you typically give up with a traditional publisher.

Do you help me even if my book is already written?

Yes! We have several programs designed to serve authors with different needs, coming to us at different phases of their journey.

Are you a publishing house?

No, and this is the best part! We self-publish your book for you, giving you the best of both worlds. We do the work of a traditional publishing house, but you maintain 100% of the rights, royalties, and all of the other benefits of self-publishing.

Do I have to book a call in order to get started?

Yes. Part of our enrollment process includes a 1-hour call with a publishing strategist to make sure you’re a good fit for us, we’re a good fit for you, and to get you started in the right program and with the right coach to fit your needs.

Do you take royalties from my published book?

Absolutely not. You keep 100% of the profits you make from your book royalties.

Do you offer payment plans for your programs?

Yes. Programs can be purchased in full or paid over time.

Explore our programs

We offer specialized programs based on you and your book.

Nonfiction Icon
Nonfiction
We teach you how to write & publish a nonfiction book.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Fiction Icon
Fiction
We teach you how to write & publish
a fiction novel.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Memoir Icon
Memoir
We teach you how to write & publish
a memoir.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Children's Book Icon
Children’s Book
We teach you how to write & publish a children’s book.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Elite Icon
Elite
Comprehensive editing, publishing, and marketing—entirely handled for you.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Arrow left
Arrow right
Nonfiction Icon
Nonfiction
We teach you how to write & publish a nonfiction book.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Fiction Icon
Fiction
We teach you how to write & publish a fiction novel.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Memoir Icon
Memoir
We teach you how to write & publish a memoir.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Children's Book Icon
Children’s Book
We teach you how to write & publish a children’s book.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Elite Icon
Elite
Full concierge service for your book. Comprehensive editing, publishing, and marketing—entirely handled.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Arrow left
Arrow right