Learn how to write, publish, & market a book.

Learn how to write, publish, & market a fiction novela nonfiction booka children’s booka memoir

Join 8,000+ authors with 100M books in print.  Get one year of coaching, complete training, done-for-you publishing, and support to launch and sell your book.

Learn how to write, publish, & market a book.

Recognized by Leading Platforms and Influencers in Publishing and Business

Writing a book
doesn’t have to be overwhelming

When you join you get a proven system that walks you through every step, with a coach in your corner and a team to get your book into readers’ hands – no matter what stage of the writing or publishing process you’re in.

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How Self-Publishing School works

We have over a decade of experience helping more than 8,000 authors just like you publish successfully. We’ve refined our process through the years and developed a system based on experience, coaching, community, and support.

1-1 Coaching

1-1 Coaching

Our coaching team members have published hundreds of books of their own. Get personalized guidance from a dedicated expert who tailors their advice to your goals.

Digital Course Access

Digital Course Access

Learn how to outline, write, edit, publish, and sell your book. Go at your own pace, review as needed, and always know what to do next.

Marketing Support

Marketing Support

We’ll help you get your book in front of the right readers. This includes Amazon optimization, launch strategies, and custom marketing materials.

Author Community

Author Community

Connect with a thriving network of thousands of other authors who inspire, share, and celebrate each other’s successes.

Professional Production

Professional Production

From claiming your ISBN to cover design and formatting, we handle every detail to make your work bookstore-ready.

Publishing Support

Publishing Support

Other publishing companies stop after your book is published. Not us. We support you beyond your book launch and celebrate your successes alongside you.

Our membership experience

Our membership experience

Our membership experience
"I cannot recommend Self-Publishing School enough! My experience was extremely positive and I have nothing but good things to say about everyone that helped me, especially my coach!"
lauren
Lauren Johnson
Historian & Debut Novelist
"Self-Publishing School is the real deal. They walked with me step-by-step through the entire publishing process and helped me turn my messy draft into a finished book I’m proud of."
james
James O'Neal
First-Time Nonfiction Author
"I always dreamed of writing a book, but Self-Publishing School gave me the clarity, motivation, and expert support to actually do it. Now I'm holding my published book in my hands!"
natalie
Natalie Brooks
Memoirist & First-Time Author
"Self-Publishing School helped me go from idea to finished manuscript. I never felt lost thanks to their roadmap, helpful resources, and amazing coaching calls that kept me on track."
emily
Emily Rhodes
Memoir Coach & Nonfiction Author
"Before Self-Publishing School, I had no idea where to start. They provided the structure and expert advice I needed to move forward and finally publish the book I’d been sitting on for years."
sarah
Sarah Carter
First-Time Author & SPS Graduate
"The support from Self-Publishing School was above and beyond. My coach, editors, and launch team made it feel like I had a full publishing house behind me—without giving up control."
anthony
Anthony Moore
Entrepreneur & Coach-Author
"Self-Publishing School made the whole process feel achievable. Their team truly cares and gave me confidence to finish strong. I wouldn't have done it without them!"
laura
Laura Jennings
Debut Fiction Author
"I had tried other courses before, but Self-Publishing School actually delivered. Their system is clear, their people are helpful, and I now have a published book I’m truly proud of."
michael
Michael Grant
#1 YA Bestseller & Series Author
"I absolutely love Self-Publishing School. It gave me the confidence I needed to leave my old job and start a career as an author. My coach is amazing and the community is so supportive."
kristin
Kristin Peterson
Career Changer and Aspiring Author
"As a first time author, I was totally unaware of the publishing process. Self-Publishing School's team supported me from editing to cover design and made everything so clear."
kathy
Kathy Watson
First Time Memoir Author
"I self published my first book after completing Self-Publishing School. My book became an Amazon number one best seller and I’m already planning my next."
Alex E. Martin
Amazon Number One Bestselling Author
"Self-Publishing School gave me the structure I was missing. I had so many unfinished drafts, but with a clear plan and a coach who kept me focused, I finally finished my book."
chris
Chris Bradley
First Time Fiction Author
"My coach Brittany totally got me and my vision. Every step from writing to launch was supported. I couldn’t have pulled it off without Self-Publishing School."
julia
Julia S.
SPS Graduate and Debut Author
"In 2023 I found Self-Publishing School and while it wasn’t cheap I’m grateful. Every level was supportive as I wrote, learned, and published my book."
vivian
Vivian D Cate
Multi Book Author and SPS Alum
"It may have taken us years to write but with my coach keeping me accountable we finished in six months. I sold over 3,000 books in the first month and was even on TV twice."
Alexis and Justin Black
Duo Memoir Authors and Launch Success
"I have done more for my book marketing and brand in three weeks with Self-Publishing School than I did in five years by myself. The honesty and integrity of their staff is priceless."
lavonia
LaVonia Tryon
Author and Brand Strategist
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Numbers that tell our story

The numbers don’t lie. We’ve taught thousands of authors just like you how to succeed in self-publishing.

250K+

Community Members

8000+

Published Students

1000+

Bestselling Authors

stacked books 5

Numbers that tell our story

The numbers don’t lie. We’ve taught thousands of authors just like you how to succeed in self-publishing.

250K+

Community Members

8000+

Published Students

1000+

Bestselling Authors

stacked books 5

What you get when you work with us

1-1 coaching

Book cover design

Marketing materials

Optimized book description

Digital course access

Professional formatting

Launch strategy

Keyword & category

Author community

ISBN assignment

Global book distribution

Full ownership rights

1-1 coaching

Digital course access

Author community

Book cover design

Professional formatting

ISBN assignment

Global book distribution

Launch strategy

Marketing materials

Keyword & category selection

Optimized book description

Full ownership rights

Marketing 1
Book Cover 1
Book Formatting 1
Marketing 1
Book Cover 1
Book Formatting 1

Not sure where to start?

Take our 2-minute quiz to find the best path forward
based on your goals and progress so far.

Explore our programs

We offer specialized programs based on you and your book.

Nonfiction Icon
Nonfiction
We teach you how to write & publish a nonfiction book.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Fiction Icon
Fiction
We teach you how to write & publish
a fiction novel.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Memoir Icon
Memoir
We teach you how to write & publish
a memoir.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Children's Book Icon
Children’s Book
We teach you how to write & publish a children’s book.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Elite Icon
Elite
Comprehensive editing, publishing, and marketing—entirely handled for you.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
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Nonfiction Icon
Nonfiction
We teach you how to write & publish a nonfiction book.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Fiction Icon
Fiction
We teach you how to write & publish a fiction novel.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Memoir Icon
Memoir
We teach you how to write & publish a memoir.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Children's Book Icon
Children’s Book
We teach you how to write & publish a children’s book.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
Elite Icon
Elite
Full concierge service for your book. Comprehensive editing, publishing, and marketing—entirely handled.
1-1 Coaching Digital Course Access Author Community Virtual Writing Rooms Professional Book Production Publishing Support
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Frequently asked questions

Still have questions? The best way to get them answered is by booking a strategy call with one of our publishing strategists.

I’ve read that you provide some “Done for You” services. What does that include?

We design your cover, get you an ISBN, format your book, and publish it to Amazon for you. These are things other companies charge thousands of dollars extra for, and they become roadblocks to getting your books in readers’ hands. Our goal is to give you all the best features of traditional publishing while allowing you to maintain 100% of the rights, royalties, and creative freedom you typically give up with a traditional publisher.

Do you help me even if my book is already written?

Yes. We have several programs designed to serve authors with different needs, coming to us at different phases of their journey.

Are you a publishing house?

No, and this is the best part! We self-publish your book for you, giving you the best of both worlds. We do the work of a traditional publishing house, but you maintain 100% of the rights, royalties, and all of the other benefits of self-publishing.

Do I have to book a call in order to get started?

Yes. Part of our enrollment process includes a 1-hour call with a publishing strategist to make sure you’re a good fit for us, we’re a good fit for you, and to get you started in the right program and with the right coach to fit your needs.

Do you take royalties from my published book?

Absolutely not. You keep 100% of the profits you make from your book royalties.

Do you offer payment plans for your programs?

Yes. Programs can be purchased in full or paid over time.