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Sell more books. Reach more readers. Change more lives.

The Strategic Method for Selling More Books, More Often, to More People Consistently

What if there was a formula to turn your book into a perennial seller?

Over the last four years, the Self-Publishing School team has been on the front lines of self-publishing on Amazon…

Testing strategies and tactics each and every day in the trenches, on our own books and on the books of over 4,500+ of our top students.

And after four years of testing, we believe we’ve finally cracked the code on evergreen book sales.

And we’ve packaged our ENTIRE “perennial book sales playbook” into our Sell More Books program.

If the Self Publishing School Become a Bestseller program is our “Bachelors” program, Sell More Books is the “Masters” program of Self Publishing School.

Book Your Call

Reached #1 Best Seller in 3 Categories in Just 90 Days!

The best thing that ever happened to me! it was well laid out and I did publish a best selling book in slightly over 3 months.

Liz Nolley Tilliman

Great Work, Great Rewards

Added an additional $30,000 in income in her first month

When I first started, I was completely overwhelmed with the thought of writing a book. Now, not only am I a bestselling author, but I added an additional $30,000 in income in my first month alone from royalties and leads.

Qat Wonders

Yoga For You

Do you want to make a full-time income from your books and learn how to be in control of your author career?

If you’ve already published and need a hand in harnessing that Amazon algorithm to gain exposure and sell more, we can help.

Sell More Books is designed to help you learn how to consistently sell more books through our extensive training program. With this you get:

Extensive Online Training

Lifetime Access to the entire Sell More Books online training program. This includes a digital curriculum outlining 5 Focus Areas showing you strategies to take your books and royalties to the next level, including launch strategies, email marketing strategies, foundation strategies, author brand strategies, advanced marketing strategies, and more.

Personalized 1-on-1 Coaching

We match you with one of our coaches with extensive knowledge in publishing and selling consistently, who is a Wall Street Journal and USA Today bestselling author, and who will guide you through six coaching calls tailored to your book and genre.

Advanced Marketing & PR Instruction

This includes entire sections on list building, how to land a TEDx talk, AMS and BookBub ads, and expanding distribution channels…all taught by industry experts, along with “How I Did it” videos from some of the top authors in the world, including New York Times, Wall Street Journal, and USA Today bestsellers.

Access To Our Exclusive Mastermind Community

Join an exclusive, active community of over 2,000 authors who are going through their own journeys as an author and who will inspire, encourage, and help to hold you accountable plus free weekly Q&A with Chandler himself.

Here’s what your path to consistently earning 4-figures per month from your book/s looks like

Module 1

Mastering Launch Strategies

In this module, you’re going to receive step-by-step playbooks covering the 5 launch strategies you need to maximize your book sales and revenue. You’ll learn how to implement and execute:

  1. The Splash Launch
  2. The Staggered Launch
  3. The Classic Relaunch
  4. The NYT, USA Today, and WSJ Best Seller List Launch

Module 3

Foundational Strategies

Learn the foundational strategies every author needs to increase their distribution, grow their influence, and predictably grow their book sales month after month. In this module you’ll learn exactly how to:

  1. Build Systems To Maximize Your Book Reviews
  2. Use Podcasts to Increase Your Brand & Book Sales
  3. Strategies and Scripts to Land Celebrity / Influencer Endorsements
  4. Repurpose Your Content & Increase Your Distribution (Taught by Joanna Penn)

Module 5

Advanced Marketing Strategies

This module contains the step-by-step playbooks you need to master book advertising and evergreen marketing strategies to maximize your book sales each month.

  1. Understanding & Launching Your BookBub Ads
  2. Advanced BookBub Ads
  3. Amazon Marketing Services (AMS) Advertising
  4. Mastering Amazon Marketing Services (AMS) Advertising
  5. Creating Your Free + Shipping Book Funnel

Module 2

Mastering Email Marketing Strategies

An email list is an author’s most valuable asset, and in this module you’re going to learn exactly how to build one from scratch. Most importantly, you’re going to learn how to leverage your email list to maximum impact to drive more book sales and increase your income. In this module, you’ll learn:

  1. Starting an Email List
  2. Email Nurture Sequences to drive book sales and sell products and services
  3. Email Sales Funnels to sell Products and Services

Module 4

Building Your Author Brand

There’s one thing that separates authors who are able to stand the test of time and launch book after book to bestseller status…their brand. In this module, you’re going to learn exactly what it takes to build and grow your author brand..and even how to land your first TEDx Stage.

  1. Creating Your Author Website
  2. Social Media for Authors
  3. How to Land Your First TEDx Stage
  4. Growing Your Author Brand

Lifetime Access

Continue to use these methods to maintain your book’s ranking

Amazon is ever-changing. With so many people publishing books, keeping up with these tactics and diving into your life as a full-time author is more important than ever. With lifetime access to your Sell More Books program, you can repeat each module or touch-up on your knowledge as needed.

Module 1

Mastering Launch Strategies

In this module, you’re going to receive step-by-step playbooks covering the 5 launch strategies you need to maximize your book sales and revenue. You’ll learn how to implement and execute:

  1. The Splash Launch
  2. The Staggered Launch
  3. The Classic Relaunch
  4. The NYT, USA Today, and WSJ Best Seller List Launch

Module 2

Mastering Email Marketing Strategies

An email list is an author’s most valuable asset, and in this module you’re going to learn exactly how to build one from scratch. Most importantly, you’re going to learn how to leverage your email list to maximum impact to drive more book sales and increase your income. In this module, you’ll learn:

  1. Starting an Email List
  2. Email Nurture Sequences to drive book sales and sell products and services
  3. Email Sales Funnels to sell Products and Services

Module 3

Foundational Strategies

Learn the foundational strategies every author needs to increase their distribution, grow their influence, and predictably grow their book sales month after month. In this module you’ll learn exactly how to:

  1. Build Systems To Maximize Your Book Reviews
  2. Use Podcasts to Increase Your Brand & Book Sales
  3. Strategies and Scripts to Land Celebrity / Influencer Endorsements
  4. Repurpose Your Content & Increase Your Distribution (Taught by Joanna Penn)

Module 4

Building Your Author Brand

There’s one thing that separates authors who are able to stand the test of time and launch book after book to bestseller status…their brand. In this module, you’re going to learn exactly what it takes to build and grow your author brand..and even how to land your first TEDx Stage.

  1. Creating Your Author Website
  2. Social Media for Authors
  3. How to Land Your First TEDx Stage
  4. Growing Your Author Brand

Module 5

Advanced Marketing Strategies

This module contains the step-by-step playbooks you need to master book advertising and evergreen marketing strategies to maximize your book sales each month.

  1. Understanding & Launching Your BookBub Ads
  2. Advanced BookBub Ads
  3. Amazon Marketing Services (AMS) Advertising
  4. Mastering Amazon Marketing Services (AMS) Advertising
  5. Creating Your Free + Shipping Book Funnel

Lifetime Access

Continue to use these methods to maintain your book’s ranking

Amazon is ever-changing. With so many people publishing books, keeping up with these tactics and diving into your life as a full-time author is more important than ever. With lifetime access to your Sell More Books program, you can repeat each module or touch-up on your knowledge as needed.

At this point, you can work with your coach to gain more inside knowledge, ask questions, and take your author goals to the next level. The information will always be at your fingertips!

 

Who is Sell More Books for?

While we wish we could take on every student who wishes to work with us in our Sell More Books program, not everyone is a fit for it at this time.

Here’s what we’re looking for in order to determine if you’re a fit for Sell More Books:

  • A published author looking to generate more consistent, evergreen sales on Amazon
  • An author who has already launched a book, and looking to climb out of the post-launch book sales “drop of death”
  • Looking to scale your impact and income by selling more of your books and reaching more readers
  • An author looking to increase book sales in order to bring in new clients or customers for your business

Every Day, a Self-Publishing School Student Publishes a Book. 
Become One of Our Success Stories.

Book Your Free
Breakthrough Call

Reached #1 Best Seller in 3 Categories in Just 90 Days!

The best thing that ever happened to me! it was well laid out and I did publish a best selling book in slightly over 3 months.

Liz Nolley Tilliman

Great Work, Great Rewards

Added an additional $30,000 in income in her first month

When I first started, I was completely overwhelmed with the thought of writing a book. Now, not only am I a bestselling author, but I added an additional $30,000 in income in my first month alone from royalties and leads.

Qat Wonders

Yoga For You

Take the most important step in your author journey to bring in consistent book sales…

Step 1

Schedule a 30-minute call with one of our Publishing Success Strategists to talk about your book using the calendar below.

Step 2

After choosing a time, click “Continue” and fill out your Sell More Books application on the page that follows.

Use the calendar on the right to book a time that works for you in the next 48 hours…

Frequently Asked Questions

Do I need to have a published book to be in Sell More Books?

Yes. Our Sell More Books program is designed for authors who have already published a book. However, you can have a published book and be writing a second (like a series), and still be in this program.

Do you do the marketing for me?

No, and this is the best part! We fully teach you how to market your book in a step-by-step, repeatable process that empowers you to take control, make consistent book sales, and enables you to publish more books with life-time access to our materials.

Do you take royalties from my published book?

Absolutely not. We are an online education company, not a publisher, which means you keep 100% of the profits you make from your book royalties, unlike traditionally published authors making sometimes less than 10% of their book’s earnings.

What type of books do you teach us to market (paperback, audiobooks)?

We teach you how to create and self-publish all types of books (even hardback). This includes ebook, Kindle, paperback, children’s books, and the entire audiobook production and publishing process as well.

Already have a book but want to sell more? Or maybe you’re writing fiction?

We’ve got programs for that too.