READY TO START YOUR AUTHOR JOURNEY?

Course Building for Authors

How to Build Your Online Course & Get Your First 10 Sales to Expand Your Message, Change More Lives, and Grow Beyond The Book

PROGRAM

Course Building for Authors

Sometimes, just a book isn’t enough. Sometimes, we stumble across a revelation so powerful to us, that we want the world to know exactly how to accomplish it. And while books are fantastic for teaching and educating, sometimes you need something a little more pointed to truly help change lives in the way you want to.

That’s why we created Course Building for Authors, the entire blueprint of how to take your book and turn it into a high value, education machine that not only sells, but changes lives—using your book as a catalyst for buyers.

Essentially, we’re handing over the exact business blueprint used to grow this very company, Self-Publishing School, from $0 to $26+ Million since 2014.

We wanted to teach our authors who aspired for something more how to move Beyond the Book and grow a business using their books. This program teaches you exactly how, with videos instructions, templates, 1-on-1 coaching, group coaching, an exclusive Mastermind Community, and much more.

$6k

*payment options available

APPLY NOW!

“I ended up with $70,000 in cash at the end of it—I had 40 students and then I had another 12 that was in receivables. So I ended up, with that launch, doing $82,000 total. My life changed, because I listened to what you told me!”
DR. SONIA WRIGHT
Course Building for Authors, Publicity & Speaking, Become a Bestseller
“Landed my first client at $6,000 with my book not launched yet, course not live yet! Also landed my first high ticket client at $28,000 Canadian from a podcast appearance.”
LYN LEBEAU
Course Building For Authors
“Five years ago I was charging 15-20 an hour for home organizing, and now I charge package pricing $100 hour now per person. Month 1 revenue was $40k, 12 customers.”
HOLLY SOUTHERLAND
Course Building for Authors, Become a Bestseller
“After today I’m thinking of starting another course just for all the people who want to be coaches or speakers. Course building for authors is contagious.”
MIKE ACKER – Author, Business Owner
Course Building for Authors, Publicity & Speaking, Become a Bestseller

What You Get

Online Program Curriculum & Modules

Define Your Course, Target Audience, Their Pain, & Course Promise

No course can even begin production without understanding exactly who your target audience is, what their main pain points are, and how to formulate a plan and course promise to meet those needs. We go deep to help you understand and solve all of this.

MODULE 1

How to Price Your Course, Problem Solving, Setting Long-Term Goals

Courses aren’t always created equal. Knowing what to charge for your course can mean the difference between each sale. We’ll focus on helping you charge what you’re worth while remaining competitive in your unique space.

MODULE 2

Getting Your First 10 Sales with Pre-Sales, Phone Sales, & More

Your course can actually be sold before you’ve even finished it! Not only does this set you up for success, but this can fund the course creation, marketing, and more by having dedicated students from the start. This includes our very own phone sales conversation structures.

MODULE 3-4

Outlining, Creating, & Uploading Your Course: Including What to Use & Where to Host

In this section, we’ll help you go from nothing to completed outline, course content creation, and uploading your course to a hosting server (including discounts for our favorite course softwares!).

MODULE 5-6

Creating Your Webinar With Examples, Templates, Structuring, & More

A webinar funnel is one of the single most effective ways to discover your audience, attract leads, and convert to course buyers. We’re giving you our methods that have helped Self-Publishing School grow from $0 – $26+Million since 2014.

MODULE 7-9

Advanced Marketing Principles to Build a $3 Million Dollar Webinar Funnel—Taken From Our Very Own Playbooks

We include over 20 sections of advanced marketing tactics designs from our very own playbooks, complete with webinar funnels, landing page copy, email segmentations, Facebook ads, launching campaigns, and more!

MODULE 10

Tailored 1-on-1 Coaching to Solidify Your Plan & Build it Together

Get unique guidance for discovering how to find your target audience, their biggest pains, how to best construct your course, and much more with your coach.

Get Your Questions Answered ASAP with Group Coaching Available 5 Days a Week

Choose a group coaching call that aligns with where you are in the process to connect with other authors on the same mission and get answers as you work.

Save MORE by Being The First to Hear of & Access New Programs, Products, and Discounts

Self-Publishing School is always improving and expanding our programs to fit your needs, and our authors are the first to know of and receive access to new launches.

Build an Advanced Marketing Funnel to Evergreen Your Course Efforts

Our advanced content will help you not only launch effectively, but set up an evergreen system so you can work on your course business less, while still making more.

Lifetime Access to the Online Program So You Can Replicate Your Success Across Multiple Courses

Your access to our programs never expires. Use the online curriculum as many times as you’d like to create more courses, grow your passive income, and go Beyond the Book.

Save $1,000s in Exclusive SPS Author Discounts for Book Production, Software, and More

Make writing and publishing easier with Self-Publishing School author exclusive discounts for the best editors, cover designers, writing softwares, and more.

Grow Your Author Network and Stay Accountable With Our Exclusive Author Mastermind Community

Learn and connect with other authors-turned-business-owners who have been exactly where you are! Meet accountability partners, poll for information, build your launch team, and more.

START TODAY

Schedule a FREE 1-hour call with a Publishing Success Strategist to get tailored help from an expert and discover which next steps are best for you (a required step to starting work with us).

SELF-PUBLISHING SCHOOL AUTHOR CASE STUDIES

“You may not feel ‘READY’, but life is short and you’re never too old, too young, too tired or too busy to GROW, LEARN and MAKE THINGS HAPPEN for yourself!”

Brianna Ruelas

PROGRAMS YOU JOINED

Author Advantage Accelerator: Become a Bestseller, Publicity & Speaking for Authors & Course Building for Authors

Type of Book
Non Fiction – Music Industry – Performing Artist Career Support

What made you want to join Self-Publishing School?
I had a desire to “grow my business” and share my story, but had no idea what that meant at the time. Writing and publishing my first book has opened so many doors for me and launched me into an incredible career of consulting and I’m grateful!

Biggest worry before joining:
I didn’t want to make the financial commitment and then let myself down by not following through.

Most helpful part of the process:
Coaching and Community. The Coaching was HUGE to my success and pushed me to get things done a little quicker than I actually believed was possible. The SPS Mastermind community has been an integral part of my success and after joining the Business Accelerator Program, so much has changed for me for the better.

What was your result of working with us?
I didn’t know I had a business or a book idea prior to SPS, but I always dreamed of carving my own path in the music industry.. Just didn’t know what it would look like. So… 20 years of dreaming and 3 months to taking that solid piece of action to make my dreams a reality.

Biggest benefit of working with us:
I’m a full blown strategy consultant now, launched my LLC, get asked to speak at virtual conferences and music festivals, about to become a co-host of a podcast, have a solid foundation for my business thanks to the Accelerator program and coaching. I have the resources and connections I need to succeed! It’s incredible.

How has your life changed since joining our program/s?
Everything! I am supercharged and ignited to live a life on fire. To not settle. My self-belief is through the roof. I am modeling this for my three girls and living a life EMPOWERED!

Advice for anyone thinking of joining:
Stop Thinking. Start Acting. Join this Community. If you’re ready to put the work in and committed to overcoming old, BS mindsets that are holding you back, this is the place for you! If you need encouragement, accountability and community with likeminded go-getters, this is the place for you!

WHAT OUR AUTHORS ARE SAYING

“I ended up with $70,000 in cash at the end of it—I had 40 students and then I had another 12 that was in receivables. So I ended up, with that launch, doing $82,000 total. My life changed, because I listened to what you told me!”
DR. SONIA WRIGHT
Course Building for Authors, Publicity & Speaking, Become a Bestseller
“Landed my first client at $6,000 with my book not launched yet, course not live yet! Also landed my first high ticket client at $28,000 Canadian from a podcast appearance.”
LYN LEBEAU
Course Building For Authors
“Five years ago I was charging 15-20 an hour for home organizing, and now I charge package pricing $100 hour now per person. Month 1 revenue was $40k, 12 customers.”
HOLLY SOUTHERLAND
Course Building for Authors, Become a Bestseller
“After today I’m thinking of starting another course just for all the people who want to be coaches or speakers. Course building for authors is contagious.”
MIKE ACKER – Author, Business Owner
Course Building for Authors, Publicity & Speaking, Become a Bestseller

HOW OUR REVOLUTIONARY
PROCESS WORKS

1

Schedule a FREE Strategy Call

Book your complimentary strategy call, where you’ll sit and chat 1-on-1 with one of our Publishing Success Strategists to get clear on your current status, plan, goals, and exactly what next steps would be best to bring you closer to success.

Book your call right here!

Start Immediately!

Right after saying YES & signing up, you’ll login to your program, get paired with an expert coach, schedule your first call, and begin working toward your goals!

2
3

Save $1000s By Working With SPS Exclusive Partners

Work with Self-Publishing School approved partners and companies for your extra needs at an exclusive discounted rate, including book covers, formatting, softwares, and more!

Use Group Coaching Calls & Community To Stay Accountable

In addition to your personal coach, you’ll have 1-year of access to 100+ group coaching calls & our exclusive Mastermind Community to keep moving, stay accountable, and get your questions answered. This + the curriculum will save you 100’s of hours in the process.

4
5

Accomplish Your Initial Goals, & More!

Each module, coaching call, and lesson is designed to move you towards success and the promise of each program. Stay dedicated, and the results will follow.

1

Schedule a FREE Strategy Call

Book your complimentary strategy call, where you’ll sit and chat 1-on-1 with one of our Publishing Success Strategists to get clear on your current status, plan, goals, and exactly what next steps would be best to bring you closer to success.

Book your call right here!

2

Start Immediately!

Right after saying YES & signing up, you’ll login to your program, get paired with an expert coach, schedule your first call, and begin working toward your goals!

3

Save $1000s By Working With SPS Exclusive Partners

Work with Self-Publishing School approved partners and companies for your extra needs at an exclusive discounted rate, including book covers, formatting, softwares, and more!

4

Use Group Coaching Calls & Community To Stay Accountable

In addition to your personal coach, you’ll have 1-year of access to 100+ group coaching calls & our exclusive Mastermind Community to keep moving, stay accountable, and get your questions answered. This + the curriculum will save you 100’s of hours in the process.

5

Accomplish Your Initial Goals, & More!

Each module, coaching call, and lesson is designed to move you towards success and the promise of each program. Stay dedicated, and the results will follow.

Join the Self-Publishing School Movement

5,000+ Published SPS Authors
60+ Countries Published In
A Community of Over 200,000 People
7 Programs to Take Your From Published to Beyond the Book

Are You a Fit for Self-Publishing School?

We don’t accept everyone who wants to work with us simply because we don’t fit everyone’s needs. To ensure your success (which is our goal!), let’s make sure you’re a fit for our programs.

YES!

You want to prioritize a book THIS year.

You’re excited to do the work yourself (or have an assistant / someone on your team help).

You’re ready to invest in yourself and your future.

You want a trusted and proven, step-by-step process to follow toward success.

You care about getting leads, sales & referrals from the book…not just publishing it.

BOOK YOUR FREE CALL!

NOT YET

You’re not ready to prioritize your goals this year.

You’re not ready to invest in your goals right now.

You want a “done for you” writing and publishing service (you don’t want to do the work yourself).

SEE OTHER RESOURCES

Frequently Asked Questions

Q1: Do you help me even if my book is already written?
Yes! If you haven’t even started or have the book already written, we here at Self-Publishing School have a program for your next steps toward success—no matter your goals!
Q2: Are you a publishing house or will you publish the book on Amazon for me?
No, and this is the best part! We fully teach you how to write, market, and publish your book all by yourself in a step-by-step, repeatable process that empowers you to take control, self-publish for more royalties, and enables you to publish more books with life-time access to our materials.
Q3: Do I have to book a call in order to get started?
Yes! Part of our enrollment process includes a 1-hour call with a Publishing Success Strategist to ensure you’re a good fit for us, we’re a good fit for you, and to get you started in the right program and with the right coach to fit your needs.
You can start by scheduling your call right here.
Q4: Do you take royalties from my published book?
Absolutely not. We are an online education company, not a publisher, which means you keep 100% of the profits you make from your book royalties, unlike traditionally published authors making sometimes less than 10% of their book’s earnings.
Q5: Do you offer payment plans for your programs?
Yes, we do! Your publishing strategist can discuss payment plan options during your strategy call.
Q6: How long do I have access to the program for?
For life! You’ll maintain your login and access to the online program portion forever.
Q7: What is “group coaching”?
Our group coaching calls happen daily, and you’re free to join whichever call makes sense with the stage you’re in. These allow for our authors to mingle, ask questions and get answers, learn from one another, and make progress together, fully guided by one of our own coaches.
Q8: What types of books do you teach us to publish (paperback, audiobooks, genres)?
We teach you how to create and self-publish all types of books (even hardback). This includes ebook, Kindle, paperback, children’s books, and the entire audiobook production and publishing process as well.
Q9: Do you ONLY help write and publish a book?
Nope! Here at Self-Publishing School, we can help you write and publish a book successfully AND continue your success Beyond The Book, no matter your goals. We have programs to help you gain promotion for your book via PR and Speaking, sell more books on Amazon through advanced marketing tactics, and even help you build and launch an online course that’s connected to your book and mission.
Q10: Do you edit the book and design the cover for me?
No. Book production costs are not included in the program costs. However, we do provide a rolodex of trusted, high quality, SPS-Approved editors, designers, and more for you to choose from with exclusive Self-Publishing School Author discounts, cutting down on the time, cost, and increasing quality of the final product.

Self-Publishing School was created to give YOU, the author, control. We teach you how to accomplish this dream with 1-on-1 guidance, group accountability, and more, so you can feel empowered to write, market, and publish a book as many times as you want with lifetime access to the program.
Q11: How soon can I start?
If there is a time available for your 1-hour strategy call today, you can start as soon as today! Ultimately, you can start the very same day you decide to join Self-Publishing School with immediate program login access.
Q12: Why should I choose to work with SPS instead of a publisher or another Self Publishing Company?
Self-Publishing School is dedicated to giving you the tools to create real change for yourself with our industry-breaking methods and techniques. As one of the earliest companies in the self-publishing game (before it was “mainstream” to consider self-publishing), we believe in teaching you to fish to feed yourself for a lifetime, instead of simply handing you the fish and then charging you each time you need to eat again. By working with us, you will grow a larger network of like-minded people, stronger skills in goal setting and self-motivation, and you will ultimately learn how to achieve your goals—repeatedly.
Q13: Do I need a published book to succeed with Course Building for Authors?
We highly recommend publishing a book and using it as a lead generation tool and to establish your authority in order to increase your conversion rate to course buyers, but it’s not 100% needed to benefit from this program. Here’s what one student had to say about pre-selling her course before her book was launched:

“Landed my first client at $6,000 with my book not launched yet, course not live yet! Also landed my first high ticket client at $28K Canadian from a podcast appearance.”
LYN LEBEAU