the book writing software for authors

Best Book Writing Software: 11 Top Writing Tools For Authors in 2018

The right book writing software can make all the difference in the world.

With the best writing tools, you can write faster and more effectively. You’ll be more focused, with fewer distractions. And just as importantly, you’ll have an easier time keeping your outline and notes organized. But you can’t do either without the right book writing software.book writing software

You’ll have to make some choices.

Nowadays, authors have so many options when looking for the best book writing software.

Should you stick with tried-and-true Microsoft Word? Move to Scrivener, the up-and-coming writing software of choice for experienced authors? Or maybe it’s worth giving Google Docs a try, so you can easily share and co-edit your book with an editor?

We’ve compiled a list of the 11 best book writing software programs – both free and those that’ll justifiably cost you – so you can up your author game:

Before we get started by comparing the 3 book writing software “giants,” and sharing some less well-known tools that might help improve your writing process even more, we have to address the biggest takeaway:

Even the Best Book writing software will not write the book for you

It’s great to have a piece of writing software that will motivate and inspire you to keep going, not to mention making the process easier simply because of user-friendly features, but you still have to set yourself up for success by learning how to write better on your own.

Or through us!

We offer Free Webinar Training to help you understand just how to get started on your book the right way.

Chandler Bolt takes you through everything you need to know to go from blank page to published author in just 90 days…or even less if you’re really passionate about your book!

Don’t let these writing tools go to waste without first preparing yourself for success with our free training. Check it out and make sure to save your spot by signing up right here!

best book writing software free training tool

Which book writing software features are right for you?

I’m not trying to sell you on any particular book writing software in this article. Instead, my goal is to give you an idea of what’s out there so you can weigh the options for yourself.

Who knows—you may even discover a brand-new writing tool you absolutely love.

There are 9 things to consider when deciding which program to use for your book. Depending on your needs, some of these questions may be more or less important to you:

  1. How easy is it to format text the way you want?
  2. Does it have templates available? How many?
  3. How much does it cost?
  4. Is the program simple & easy to use?
  5. Does it offer any extra features or other bells & whistles?
  6. How about a distraction-free writing experience?
  7. Is the program user-friendly?
  8. Can you access your files no matter where you are?
  9. How easy is it to collaborate with editors & team members?

In the end, the truth is that there are many great writing tools out there. It isn’t really a question of which tool is BEST. What it comes down to is: which tool works best with YOUR unique writing process?

book writing software questions

The Top 3 Book Writing Software Programs

#1 – Microsoft Word

Before any other writing tools came along, Microsoft Word was the only option available. Everyone used it.

Today, even though there are many other word processors out there, Word is still the most widely used book writing software in the U.S. Millions of people continue to use it for their writing needs.

And it’s easy to see why. Word has a lot going for it!

best book writing software: microsoft word

It’s been around a long time. It’s trusted, reliable, and gets the job done well.

It also provides a relatively distraction-free writing experience; much better than working on Google Docs in your browser, for example, where you’re only an errant mouse-click away from the entire internet.

If you just need to wake up in the morning and meet your word-count goals by keeping your head down and getting those words pounded out onto the page, then Word is an obvious choice of book writing software. No fuss, no muss. It’s about as simple as it gets.

Word also offers some simple organization.

Using headers, you can organize your book into chapters—and then you can navigate through them quickly using the Navigation pane:

best book writing software: microsoft word

You can also create your own free book writing template using Word. And if you start writing your book in Word and don’t begin with the correct formatting, it’s pretty easy to clean up your formatting to make it “book ready” with a few simple steps.

If you’re a Word user and you’ve got your own system in place for writing books, then perhaps you need to look no further.

But as a writing tool, Word does have some downsides.

For starters, it doesn’t always play well with Macs. If you use a Mac, then Word might cause you a lot of frustration with crashes and formatting. Thankfully, Apple offers a comparable program called Pages, that we reviewed below for you.

Word is also pretty vanilla. That’s part of its appeal, sure, but it also means Word lacks some of the more advanced features you get with other programs like Scrivener and Google Docs.

For example, Scrivener offers more advanced outlining functionality. And Google Docs makes it easier to share and collaborate on your files.

All in all, Word is a solid contender for the best book writing software. But there are many other choices out there.

Cost: $79.99 if purchased separately.

#2 – Scrivener 

You just learned that Microsoft Word is the most widely used word processor in the world. But does that mean it’s the best book writing software?

best book writing software: scrivener

Think about it this way. The fact that Word is so prevalent means that it has to cater to all sorts of users—students, businesspeople, writers, teachers, marketers, lawyers, the list goes on and on and on.

But Scrivener was created for one type of person only:

Writers.

And if you’re a writer, chances are you’ve heard of Scrivener. A lot of writers absolutely love this program, with its advanced features and distraction-free writing experience.

In short, Scrivener gives you an insane amount of flexibility for writing, formatting, and organizing your book.

Blogger and author, Jeff Goins, swears by Scrivener after giving up Word. He says: “I wasted years of my life doing all my writing on Microsoft Word. But that’s all over now. I have finally seen the light.”

Entrepreneur Michael Hyatt also praises Scrivener: “I now begin every piece of content—no matter what it is—with this tool. It has simplified my life and enabled me to focus on the most important aspect of my job—creating new content. I am more productive than ever.”

how to choose the best book writing software

Scrivener has a ton of benefits for authors, but let’s keep things concise for you. Here are some of the top takeaways of this book writing software:

  • Helps with plotting for fiction authors
  • Easily export your data to other digital platforms such as Kobo, ibooks, etc. (this is one of the best features)
  • Provides outlining functionality that keeps your content organized
  • Powerful composition mode with distraction-free writing environment
  • Easily drag and drop to move sections around
  • Provides a collection of robust templates
  • Supports MultiMarkdown for bullets and numbers

Because Scrivener was designed for writers, it’s super easy to lay out scenes, move content around, and outline your story, article, or manuscript. Instead of keeping all your content in one big file, Scrivener allows you to create multiple sub-files to make it easier to organize and outline your project:

best book writing software: scrivener

Scrivener is a fabulous tool for plotting out storylines. Using the corkboard view, for instance, you can recreate the popular “notecard method” for outlining your project:

best book writing software: scrivener

But as awesome as Scrivener is, it’s not perfect – even if it may be the best book writing software for you.

And the biggest downside to using Scrivener is the steep learning curve involved. You aren’t going to master this program overnight.

But if you’re serious about your writing career, then investing the time to learn this specific writing tool will be worth it. You’ll save time and energy in the long run.

And if you want to learn how to use Scrivener as quickly & easily as possible, we can help!

Check out our free training, Learn Scrivener Fast, where we teach you how to use all the most powerful features in Scrivener to supercharge your writing process…all in just an hour.

To learn how to use Scrivener, click below for our free training:

best book writing software: scrivener tutorial

If you want to dig even deeper, you can also download the Scrivener Manual, or watch the Scrivener YouTube tutorials they’ve put together at Literature & Latte.

Long story short: Scrivener is an investment, but one that’s worth it. It will take some time to master. But once you get the hang of it, you’ll never go back—it’s the single most powerful book writing software out there.

If you like what you see from Scrivener, you can buy it here:

Buy Scrivener 3 for macOS (Regular License)

Buy Scrivener for Windows (Regular License)

Cost: $45

#3 – Google Docs 

We’ve looked at the appealing simplicity of Word and the in-depth power of Scrivener, but there’s another writing software that more and more people are starting to use for varying reasons:

Google Docs.

best book writing software: Google Docs

Essentially, Google Docs is a stripped-down version of Word that you can only use online. It’s a simple, yet effective writing tool.

The beauty of this program (and Google Drive in general) comes in the ability to share content, files, and documents among your team. You can easily communicate via comments, for example:

best book writing software: Google Docs

This program keeps a complete history of all changes made to a document, so if you accidentally delete something you wanted to keep, simply click the link at the top of the screen that says, “All changes saved in drive.” That will bring up the version history, where you can review all the changes that have been made to your book file and revert to a previous version if you so choose.

Google Docs doesn’t require any installation and can be accessed anywhere via your browser, or an app on your phone.

And here’s one of the best features: everything is saved on the server frequently and automatically, so you never have to fret about losing a version or draft of your work.

(Anyone who has ever lost a draft of a book understands how valuable this feature is!)

Plus you can access your work when you move from one location or another—no carrying a laptop or thumb drive around with you. When you share a book draft with others, like test readers or your editor, they can comment directly on the draft using the built-in comment functionality.

Out of the “big 3” book writing software tools, Google Docs is probably the least sophisticated when it comes to formatting and outlining tools. But it makes up for that with easy collaboration, sharing, and online access.

Cost: Free

best book writing software benefits

Lesser-Known Book Writing Software

Just because you may not be familiar with a specific writing software doesn’t mean it’s not beneficial or even better than what you’re using now.

Let’s get to know some powerful, helpful book writing tools you can use to up your author game and make some progress.

#1 – Pages 

Think of Pages as the Mac alternative to Microsoft Word.

It has a variety of beautiful templates to choose from, has a simple design, and syncs with all devices from within iCloud so you can access it in a number of different places.

best book writing software: Pages

Personally, I love the ease of Pages. It works great for creating ebooks or manuscripts with a variety of writing tools you can get creative with.

Cost: $28

#2 – Freedom

Freedom isn’t technically a writing tool, but it sure can help improve your writing. It’s a productivity app designed to help eliminate distractions by blocking certain websites – something more than beneficial for those of us who get sidetracked easily.

For example: let’s say you have a tendency to get distracted by social media sites. All you have to do us start a Freedom session that blocks all your social media sites—and then you won’t be able to visit them even if you wanted to.

Here’s what it looks like when you schedule a session:

best book writing software: Freedom

Notice that you have a lot of options. You can schedule one-time sessions (starting now or later), or you can set up recurring sessions (for example, to block distracting sites every day when it’s time to write).

When you try to visit a site that’s being blocked, you’ll get this message:

best book writing software: Freedom

This is a really liberating tool. Once you know you don’t have the option of visiting those distracting sites, you’ll find it easier to keep focused on your writing and you’ll be able to get a lot more done.

Cost: $2.42/month and up, or $129 for lifetime access.

Free Book Writing Software

There’s not much we love more than getting stuff for free – especially when it comes to our aspirations. You don’t have to doll out a ton of cash just to use highly beneficial book writing software.

In fact, there are many free book writing software programs. These are among the best free writing tools.

#1 – FastPencil 

FastPencil is a nice little platform with lots of tools. You can also use it for distributing your ebook. It is free to start writing with, but they offer paid services as well.

Everything happens online in your browser, which means you can access your files from any computer (as long as you’re connected to the Internet). Here’s what the word processor looks like:

best book writing software: Fast Pencil

Cost: Free (paid upgrades are optional)

#2 – FocusWriter

FocusWriter is a word processor for writers that’s intended to eliminate distractions to help you get your book written quicker. It’s a basic, lightweight writing tool that was designed to be completely free of progress inhibiting distractions.

In its fullscreen mode, there are no toolbars or additional windows, just a background and your text so that you can concentrate solely on writing your draft.

best book writing software: Focus Writer

You can customize the image in the background to suit your project to help inspire your writing.

It’s simple and effective. If you need a lot of features, it probably won’t work for you. But if simplicity is your thing, then you may have found your perfect free writing tool.

Cost: Free

#3 – yWriter 

yWriter is a really popular word processor (intended mainly for novelists) with some impressive features (especially for a program that’s completely free).

It helps keep your project organized by giving you space to include notes on all sorts of things, like character notes, scene notes, scene goals, etc. You can specify whose point of view each scene will be written in, and you can see the word count of your entire novel broken out by chapter—all at a quick glance:

best book writing software: Focus Writer

One thing that yWriter does differently than a lot of other writing programs is focus on scenes rather than on chapters. A lot of writers prefer this since scenes are usually fun chunks of story to work on. And using yWriter, you can rearrange all those scenes to compose a compelling novel.

I’d call it a Scrivener alternative that’s free to use. But one downside is that it only works for Windows (at least, for now)).

Cost: Free

#4 – Evernote

Evernote is a note-taking app. It’s a great way to keep track of your thoughts—like brainstorming ideas, outlining chapters, and jotting down inspiration when it strikes.

The mobile app is particularly useful for capturing new ideas when they strike, since most people have their phone with them 24/7.

Here’s what Evernote looks like on a phone:best book writing software: Evernote

While you can use Evernote to write content—I’ve used it for writing blogs and other small sections of books—you wouldn’t want to use it as your main word processor. Its functionality is a bit too limited.

But as a way of keeping track of ideas, it’s a great find.

Cost: Free, but there is a cool upgrade for $5 a month that gets you Evernote Premium

#5 – Hemingway Editor

The Hemingway Editor is a unique kind of writing tool. It’s a style checker that’s designed to help tighten up your prose and make your writing clear and bold.

Simply paste your writing into the editor and scroll through. You’ll notice that the program highlights certain words & passages—like long, hard-to-read sentences, passive verbs, and phrases with simpler alternatives.

It’s basically your own personal editor rolled into a writing software.

Here’s an example of what it looks like:

best book writing software: hemingway app

(Yikes. Too bad Dickens didn’t have this app.)

What I love about this tool is how easy it is to use. Everything is color-coded and super easy to understand, so you can see at a glance where your writing could use a little elbow grease.

Cost: Free, or you can purchase the desktop version for $19.99.

best book writing software for authors

#6 – Dropbox

Reading this, you may be wondering:

Dropbox? How is that a writing tool?

Trust me—it is!

While it’s true that Dropbox isn’t a word processor like Scrivener or yWriter, it is a very helpful writing tool. Especially for writers who write on more than one computer, who need to collaborate with other writers or editors, or who want an easy way to back up their work.

Here’s how it works:

When you set up Dropbox and install it on your computer, it will create a new “Dropbox” folder on your machine.

Any files that you save in this folder will be automatically backed up to Dropbox’s servers in the cloud, and will be automatically downloaded to any other computers that are synced to that same Dropbox account.

A lot of writers choose to save their book on Dropbox, so that it will be automatically backed up. And as you can see, it looks the same as any other folder on your computer:

best book writing software Dropbox

Using this strategy, you can make it easier to share and collaborate on your files—even if you aren’t using Google Docs.

Cost: Free for a basic plan, or $9.99/month for extra storage.

How Much Does Book Writing Software Programs Cost?

I would recommend not worrying too much about the cost of these programs. After all, dropping $100 or less on a program is not that big a deal if it is going to help improve your writing for years to come.

That said, I know you work hard for your money—and you want to get the best deal you can! Here are the most recent prices for all of the tools in this article:

  • Scrivener costs about $45.
  • Word costs $79.99 US.
  • Google Docs is free, but you have the option to pay for more storage in Google Drive.
  • Evernote is free, but there is a cool upgrade for $5 a month that gets you Evernote Premium.
  • Pages costs about $28 for Mac.
  • FocusWriter is free to download.
  • FastPencil is free, or you can pay for more extensive features.
  • yWriter is also free to download.
  • Freedom costs $2.42/month and up, or $129 for lifetime access. (Sometimes they offer discounts, so look around for a coupon code.)
  • Hemingway App is free to use online, or you can purchase the desktop version for $19.99.
  • Dropbox is free for a basic plan, or you can pay $9.99/month for extra storage.

What’s Your Favorite Book Writing Software?

Take some time to check out each of these tools if you aren’t already using them. Stay focused on crafting your next book and stick with the book writing software that gives you the best results in terms of saving you money, time, and frustration.

Keep writing. Keep it simple. Best of all, enjoy the creative process!

Now that you have these awesome tools at your disposal, what is your favorite writing tool? What best suits your needs as an author? Can you speed up the writing process with any particular tool?

the best book writing software

What to do Next

Writing a book takes a lot more than discovering some helpful book writing software. Here’s what you can do right now to head in the right direction with your book.

#1 Try a few different options

Don’t just pick one of these writing software options and be done with it. Sometimes you really need to try them out before you can determine which will fit your needs with your current project.

Make some notes as you work through a few and be sure to put together a pros and cons list to ensure you’re choosing the best option to propel you forward on your writing journey.

#2 Nail down your book information

I know it might seem fun to get started once you have a super helpful writing platform to use, but you need to nail down your book idea first.

Have you created your mindmap? How does your outline look?

Without these two necessities, you won’t get very far – even with some beneficial writing software.

#3 Learn more!

The process of learning never stops when it comes to writing and publishing a book. Join Chandler Bolt at his FREE Webinar Training as he reveals the exact tactics and strategies he used to write and publish 6 bestselling books in a row – and how he used them to build a 7-figure business in less than 2 years!

Click here to save your spot now!

Do you use one of these writing software programs? Let us know how they are below!

how to get an ISBN

How to Get an ISBN: Cracking the Code for Self-Publishers

Knowing how to get an ISBN as a self-published author is crucial. Since you can’t publish without an ISBN, we’re helping you learn how.

Do you know why having an ISBN is so important nowadays?

In the early days of World War 2, the Japanese military sent messages back and forth. The Allies needed to crack their intricate numbering system to get an edge in the war and turn the tables. But how did they crack this complex system? MI6 recruited a young mathematician named Gordon Foster to work as a codebreaker at how to get an isbnBletchley Park, where he scanned millions of numbers looking for patterns in the code.

Decades later, when the book industry needed a standardized tracking program in order to coordinate the increasing number of titles being published each year, Gordon Foster was approached by WH Smith, a British retailer, to write a report on how to create such a system.

This report led to the 9-digit standard book number which went live in the UK in 1967 and eventually led to the ISBN system used worldwide.

Several years later, this turned into a 10-digit numbering system when a policy was needed for new editions and variations. Then, in 2007, the ISBN switched to a 13-digit format and is now the standard used everywhere.

What is an ISBN?

ISBN stands for “International Standard Book Number” and, before it was implemented in 1967, the method and system for cataloging, ordering, organizing, and locating a specific book was a chaotic mess.

Today, to get your book into a bookstore, a library, or almost any book distribution channel on the planet, you need an ISBN.

But the process can be really confusing for new authors. There are a number of questions you might be asking yourself:

  • How does this long string of numbers on the back of books work?
  • How do you get it?
  • If you’re a self-publisher, do you need an ISBN?
  • Why would you need one?

These are all questions answered in this article. It’s a mammoth of a post and will get quite technical at certain points.

With that disclaimer, let’s unweave the intricate web of how to get an ISBN and how they work in the publishing industry.

how to get an ISBN example on book

How To Read an ISBN: What do the Numbers Stand For?

As of 2007, the ISBN is a 13-digit number. This came about in part because of the large volume of eBooks now being published every year. Knowing how to break down and interpret these 13 digits aren’t of much use and interest to most book readers, but for publishers and distributors, it’s a necessity.

If you want to publish lots of books under your own publishing name then it’s something you may want to pay attention to. You can tell a lot about a book and its author by reading the ISBN number.

The 13 digit ISBN number helps:

  • Identify the specific title
  • Identify the author
  • Identify the type of book they are buying
  • Identify the physical properties of that particular book
  • Identify the geographical location of the publisher

Let’s break it down and look at what all these numbers mean.

how to get an ISBN Breakdown graphic

Here is the ISBN for a particular book:

978-3-16-148410-0

You’ll notice this sequence is divided into 5 number combinations. But the first three digits “978” indicates that this string of numbers is for an ISBN. If we remove these digits we have:

3-16-148410-0

First is the initial digit, in this case: 3

The 3 is the language group identifier which here indicates German. For English speaking countries a 0 or 1 is used. Numbers for language identification generally range from 1-5.

Here is a list of the most common Group identifiers:

0 or 1 for English

2 for French

3 for German

4 for Japan

5 for Russian

7 for People’s Republic of China

It’s worth mentioning that the rarer the language, the longer the number identifier will be. For example, Indonesia is 602 whereas Turkey is 9944. You can reference the complete list at the International ISBN Agency.

Next is “16”. This is the “publisher code,” and it identifies the publisher on any book that has this number. This number can be as long as 9 digits.

“148410” — This six-digit series represents the title of the book. The publisher assigns this to a specific book or edition of the book, such as a hardcover version or paperback. This could be a single digit or stretch to multiple digits.

“0” is the last digit and is known as the “check digit”. This number is mathematically calculated as a fixed digit. This is always a single digit. This number indicates that the rest of the ISBN numbers have been scanned and is calculated based on the other digits in the code.

The ISBN and Barcode

The ISBN is usually found above the barcode on the back of the book, so it’s reasonable to assume they’re the same thing, right?

Except, they’re not. The barcode isn’t the same as the ISBN.

This is an important distinction because:

  • When you purchase an ISBN you don’t automatically get a barcode
  • The barcode of your book can change, while your ISBN can remain the same.

We’ve already discussed what data the ISBN carries, however, the barcode includes extra information such as the book’s fixed price and the currency it’s being sold in.

Barcodes are a necessary element of your book as they allow for most retailers and distributors to scan your ISBN for retail and inventory reasons.

The standard barcode is known as the EAN (European Article Number) barcode, and your barcode must be in this format to sell your book in bookstores.

ISBN barcode example

(Breakdown of the typical EAN barcode on the back of a book by Publisher Services)

How to Read a Barcode

If you look at the picture of a standard barcode, you’ll notice two barcodes side by side. The barcode that appears on the left is the EAN generated from the ISBN number.

The other number appearing on the right is a 5-digit add-on, called an EAN-5, that contains the price of the book. The first digit is a 5 and is a must for scanners to read. The 4-digits after the five indicates the price of the book.

For example, if the number reads 52995, this means the price of the book is set at $29.95. If the price of the book changes, a new barcode must be used, though the ISBN wouldn’t change.

This would only be replaced by a new ISBN if the book is published as a new edition or as a new version.

To buy a barcode you must first purchase an ISBN. You can buy your barcodes at Bowker and they even offer a barcode-ISBN combo:

  • 1 barcode + 1 ISBN is $150.
  • 1 barcode + 10 ISBNs is $320.

The Difference Between ASIN and ISBN

If you’ve used Amazon’s Kindle Direct Publishing (KDP) program you’ve probably come across an ASIN. ASIN numbers are used by Amazon to manage and identify the products they are selling on their site. It’s a 10-character alphanumeric unique identifier that’s assigned by Amazon.com and its partners.

You can find this on your book page. In your browser, the Amazon ASIN will be after the product’s name and “dp”. The next place to find this is in your book or product details area of your book page.

However, an ASIN is not the same as an ISBN. You can only use it with Amazon. If you want to sell through other platforms or in brick and mortar stores, you’re going to need an ISBN.

how to get an isbn for authors

Reasons Self-Publishers Need an ISBN

And now we come to the most pressing question on your mind: do you need an ISBN?

If you want to publish and sell your eBook on Amazon, then the quick answer is no, it isn’t necessary. Amazon will assign your eBook an ASIN number which will be used to identify and track your title.

However, that’s only with Amazon, and only with eBooks.

If you want your readers to get a hold of a print version of your book, then you’re going to need an ISBN. This might be important if you have a brick and mortar marketing strategy, or if you want your book to be accessible through libraries (more on this later), or if you’re looking to deal with wholesalers or other online retailers.

Here’s a simple rule of thumb: if you want to sell your book by means other than as an ebook on Amazon, then you’ll need an ISBN.

Should You Get a Free or a Paid ISBN?

You might have noticed that self-published authors can get assigned a free ISBN by Createspace, the On-Demand publishing company owned by Amazon. You can also get an ISBN when dealing with a whole host of On-Demand or self-publishing companies, like Draft2Digital, Smashwords or IngramSpark.

If you can get a free or cheap ISBN with them, then what’s the use in paying for your own one?

Here’s the problem: most of the time, you can only use those free ISBNs with the channels those companies distribute through.

Let’s say you get a free ISBN with Draft2Digital, but then you notice that there are some retail channels you can access through Smashwords that you can’t with Draft2Digital. You can’t use the Draft2Digital ISBN with Smashwords. Smashwords will only let you use your own ISBN or an ISBN they assign to you. So what do you do?

You get a free ISBN with Smashwords.

And now you have two ISBNs for the same book. Same book title, same book format, but two ISBNs.

You then hear of some exclusive channels you can get through eBookPartnership. The only wrinkle? You need an ISBN and they won’t take your Smashwords’ or Draft2Digital’s ISBN. So you sign up for their free ISBN instead.

Now you have three ISBNs for the same book.

The Problem with Multiple ISBNs

This problem can repeat itself again and again as you discover more ways to distribute your book. Sometimes you’ll have to pay for the ISBN, sometimes you won’t. But it leads to you having several ISBNs, all from different publishers, for the same book.

Can you picture how unprofessional that looks to a bookstore?

Wouldn’t it have been easier to start off by buying your own ISBN? Wouldn’t that make you look more professional?

On top of this, each of those free ISBNs identifies the self-publishing company as a publisher. It’s the equivalent of using your business email address as [email protected] or [email protected] instead of [email protected] (assuming you’re named Matt).

Not only does this make you look unprofessional, but there are some stores that will refuse to stock your book on this basis. If you have a CreateSpace ISBN, there are a number of bookstores that will refuse to carry your book.

All of these issues can be sidestepped by simply purchasing your own ISBN through Bowker.

isbn don't forget libraries

Don’t Ignore Libraries

We briefly mentioned that if you want to stock your book in libraries, you’ll need an ISBN. However, that might be the furthest thing from your mind. You might have decided to focus purely on eBook publishing and what part do libraries play in eBooks?

A big one.

Libraries are becoming more important to the distribution of eBooks. Overdrive is the largest supplier to schools and libraries in the world (serving more than 30,000), and they circulated more than 105 million eBooks in 2014, a 33% increase from their previous year. They also supply to retail stores globally, making $100 million in sales in 2013.

And guess what you need to be able to partner with Overdrive? Yup. An ISBN.

How do I get an ISBN?

Hopefully, you’re convinced that if you want to look professional in the industry and be able to access all distribution channels, you need your own ISBN.

But how do you get one?

ISBNs are free in many countries, provided either by the government or a publicly administered branch. However, in the US and the UK, ISBNs are administered by Bowker and Nielsen respectively and require you to pay.

If you’re located outside the USA you can find out your local ISBN Agency here. While ISBNs are assigned locally, you can use them internationally.

If you live in the USA, you have to get an ISBN through myidentifiers.com, run by Bowker, the only company that is authorized to administer the ISBN program in the United States. You can purchase ISBNs as a single unit or in bulk of 10, 100 or 1000.

How to Register Your Book and ISBN

As soon as you purchase your ISBN through Bowker or the International equivalent in your local area, and you publish your book, you should register here at Bowkerlink. This is an automated tool that will add your book to Bowker’s Books In Print and Global Books In Print.

I recommend you download the free PDF “ISBN Guides: Title Set Up & Registration” with step-by-step instructions on setting up your title.

How Many ISBNs To Get

So how many ISBNs should you get?

First off let’s clarify a few common mistakes:

  • You can only use an ISBN once. The ISBN is a unique number for that particular book, and can be assigned once, and only once, to that title. It can’t be used with any other book in the future, even second versions of the same book.
  • You don’t need an ISBN to sell in each individual country. ISBNs are international, they are just assigned locally. A US-based publisher can purchase their ISBN through Bowker, but can stock their book worldwide using that ISBN.
  • You need an ISBN for every specific format of the book and any new versions. Want to sell your book in print, as an eBook, and also as an audiobook? That’s great, however, you need a different ISBN for each one. If you want to publish a revised and updated version you’ll also need a new ISBN. (This doesn’t cover fixing some typos and errors).
  • If you create a series of books you can’t use the same ISBN for them. You can use the same ISSN, however. Many fiction and nonfiction authors have an ISSN number assigned to their book series. ISSN stands for International Standard Series Number and can be purchased from the Library of Congress. However, each book in the series will need its own ISBN.

We mentioned that in the USA you can buy ISBNs as a single unit, a bulk of 10, 100 or 1000. Here are the prices:

Number of ISBNs You Get Price
1 $125
10 $295
100 $575
1000 $1500

how to get an ISBN pricing guideline

First off, it rarely makes sense to purchase a single ISBN. A single ISBN would cost you $125, but a bulk of 10 only costs $295. Meaning if you purchased 10, each ISBN would cost you $29.50, a 76% discount.

Buying a single ISBN might seem feasible if you only want to publish one title, but remember that you need an ISBN for each format. So if you want to publish your book as an audiobook, you’d need a brand new ISBN for that. As well as needing different ISBNs for your eBook and print versions.

Not to mention that you’ll need an ISBN for any future books you publish, perhaps as sequels to your book.

We recommend that if you’re serious in making book sales, you should purchase at least a bulk of 10 ISBNs. That gives you 3 ISBNs to use for publishing as an eBook, in print, and as an audiobook. You can keep the remainder for any future books you might publish.

Wrapping Up How to Get an ISBN

Now that you have a very good idea how to buy and use ISBNs for your own books, all the best on setting this up. If you want to be recognized as a publisher and have your books available to a larger global audience by registering through Bowker, consider investing in your own ISBNs.

Think of it as buying a piece of property: You own it and it is registered in your name.

For more information, you can find out anything you want to know by visiting the official Bowker page or at myidentifiers.com

Here’s a simple actionable checklist for ISBNs.

To buy an ISBN for your next book, here is what you should do:

  1. Go to the website https://www.myidentifiers.com
  2. Under the ISBN drop down tab, click on ISBNs—Buy Here. You can select 1, 10 or 100. For a bulk purchase, go to “Buying ISBNs in Bulk” and you can contact Bowker directly to discuss your options.
  3. Once you have your ISBN assigned, you can then use it everywhere that requires your ISBN number.
  4. At Createspace, under the “Setup” channel, you can choose to have Createspace assign you an ISBN. When you buy your own ISBN at Bowker, just put in the 13-digit number and Createspace will use this in your paperback.
  5. If you publish your paperback through KDP (Kindle Direct Publishing), you can fill in your number in the “Paperback Content” section of your book when you log into your bookshelf. If you choose to have Createspace assign you an ISBN, KDP will ask for your 13-digit number if you are transferring your physical version over to KDP.
  6. Register your ISBN here at Bowker as soon as your book is ready for sale. Download the free ISBN Guides: Title Set Up & Registration step-by-step guide.

ISBN Links & Resources

These links appeared throughout the post but here they are for easy access.

International ISBN Agency

https://www.isbn-international.org

ISBN.org by Bowker

https://www.isbn.org/faqs_general_questions

Bowkerlink Publisher Access System

https://commerce.bowker.com/corrections/common/home.asp

Bowker Identifier Services

https://www.myidentifiers.com

U.S. Copyright Office

https://www.copyright.gov

ISBN Set Up Guide

ISBN Guides: Basic Information

Are you clear on how to get an ISBN and why exactly you need one? Comment below if you bulked up and got your ISBNs for future books, too!

writing a book

Start Writing a Book: 7 Best Practices to Become an Author Fast

Writing a book is intimidating when you’re not sure where to start. But we have the best top steps to start writing a book today so you can become an author!

Beginning the process of writing a book and presenting it to a worldwide audience is very exciting – but also a little scary. You have amazing ideas that you want to share with the world, and you’re more motivated than ever to educate your readers about them!

But once you begin, you may realize that writing a book is hard work. There are many obstacles that can prevent you from writing and can create stress leading to anxiety.

For example, you may find yourself in front of a blank page unable to type and thinking of stressful questions like: “How do I even start writing a book?”, “Do I need to blog first?”, or “Should I start without an outline”?

Writing a book shouldn’t be this hard! But many get overwhelmed because they lack a writing process.

How to Start Writing a Book Today

If you’re feeling demotivated when it comes to starting your book, you’re not alone. Writing can still be one of the hardest parts for most authors even if they have been writing for a long time!

Fortunately, there are some extremely effective techniques for how to start writing a book and overcoming these hurdles.

These are the seven effective strategies we’ll cover that you can put into action to assure you show up with a game plan to get your thoughts out of your head, down on paper, and into the minds of your readers:

  1. Set up a creative environmentwriting a book
  2. Develop a writing habit
  3. Create an outline
  4. Focus on only one project
  5. Maintain your focus
  6. Stay accountable with the “calendar” method
  7. Deal with resistance

Ready to start your journey to becoming an author? Let’s go!

#1 – Set Up Your Creative Environment

One of the most important parts of writing a book is designing an environment that allows your creativity to flourish unhindered.

Create an environment that is designed to help you stay focused. Whether you prefer noisy environments or absolute solitude, it’s up to you to determine which will get you into the writer’s flow.

Here are a few ideas to create your ideal space for writing:

  • Have collections of inspiration. Decorate your work area with inspiring quotes or pictures that house references to deep work.
  • Unclutter your space. Create an uncluttered open space to help organize not only what you need, but also your thoughts.
  • Be Flexible. Your creative space doesn’t need to be one spot, it can be anywhere. Even your favorite authors have discovered their best ideas in the most unexpected places.
  • Buy a calendar: Your book will get written faster if you have set goals for the week/day. The best way to manage this is by scheduling your time on a calendar. Schedule every hour that you commit to your author business. What gets scheduled, gets done.
  • Create a music playlist for inspiration: Many authors can write to the sound of their favorite tunes. Is there anything that gets you working faster? Do you write better with deeper focus when listening to rock music or classical? Set up several playlists that you can use to get into the flow of writing.
  • Try Multiple Locations. You won’t know how creative you can be if you don’t try different spots to write. Maybe writing from your bed is your ideal creative space. What about working in a noisy cafe? Change up your location frequently particularly if you feel creatively spent.

Action Step: Spend 30 minutes to create your ideal space for writing. You will feel more inspired to show up and write.

writing a book environment checklist

#2 – Develop a Writing Habit

The number one reason authors fail to publish a book is because they never finish the book they intend to write. Why?

Because they didn’t form a good writing habit.

Feeling overwhelmed when writing a book is natural, but you must remember that this journey always begins with the first page. And in order to write your first page, you must take action. This is why having a writing habit will develop your writer’s flow.

Your writing habit can start small. Don’t overwhelm yourself thinking that you must write your every thought on the page. You can start with a few paragraphs, a sentence, or even just a word. The purpose of this exercise is to commit to your writing session every day until it has become second nature.

Action Step: If you don’t have a writing routine already, get one started! Momentum begins by taking that first action.

#3 – Create an Outline

A clear outline provides clarity and direction to your story. It is also the roadmap for your book that keeps you on track and ensures you have all your ideas organized in a natural flow. And that’s not even to mention that it helps you write a lot faster, too.

When you get stuck, you can always go back to your outline to find what comes next regardless of whether the book is 100 pages or 300 pages long. It will help you see the overall picture.

Before you write, spend some time creating your outline with these steps:

  1. Brainstorm: List every thought and story idea you want in your book by creating a mind map.
  2. Organize: Combine all related ideas together.
  3. Order: Arrange ideas into subsections from general to specific.
  4. Label: Create main and subheadings that will eventually be your chapters.

Action Step: Spend a good portion of your time constructing an outline. If you want more on creating it, be sure to check out our guide.

#4 – Work Only on One Project

One challenge many authors experience is taking on multiple new projects when they should be focused on one because their minds are full of amazing book ideas. Although enticing, the division of attention can spread your energy thin producing bad writing or worse, failure to complete your book.

But don’t worry. We’ve all experienced shiny new idea syndrome before!

There’s only one clear solution to this problem: Cut the clutter and focus on one project until it’s finished.

Be fully committed to your project by doing the following:

  • Create an action plan that breaks down the entire project into realistic portions to complete.
  • Set hard deadlines for each and every phase of your book.
  • Learn to say “NO” to any additional projects no matter how intriguing they appear.

Action Step: Create an action plan and commit to it. Learn to be selfish and practice saying “NO” often. It’s better to complete one book and get it right than to write two books with poor results.

#5 – Maintain Your Focus

Once you get into the flow of writing, you want to remain focused through the duration of your writing session. Any break to your concentration can set you back 20-30 minutes and disrupt your flow. We become less efficient when we are distracted, and it can end up taking twice as long to complete our writing.

Thankfully, there are very effective techniques that can help you remain centered and in the moment.

Leave the distractions behind by doing the following:

  • Create a writing schedule.  Schedule your writing for the same time each day. This conditioning will develop your writing habit until it becomes as natural as knowing when to brush your teeth.
  • Use the Pomodoro Technique. This is a time management strategy that breaks down work into intervals separated by short breaks. With a clock ticking, you will less likely be distracted by email or social media.
  • Turn off your phone. Your phone is the most addicting device that steals your precious attention. Don’t let it take that from you, turn it off.
  • Have a Task Management app. Task Manager apps, like Todoist, helps you organize your tasks by their time and priority, so you know exactly what to do in what order the next day.
  • Disconnect from the Internet. Want to ensure you don’t get distracted by email notifications, Facebook notifications etc? Disconnect your computer from the Internet and enjoy distraction-free writing time.

Action Plan: Experiment with each of these productivity techniques and optimize your writer’s flow. By becoming a productivity expert, you will easily double your output and complete your book in no time.

#6 – Stay Accountable with the “Calendar” Strategy

Jerry Seinfeld is one of the most popular comedians of all time, and he attributes his success to his unbelievably strong writing habits. In the early days of his career, Seinfeld was asked how he managed to have such great content.

He said, “The way to be a better comic is to create better jokes, and the way to create better jokes was to write every day.”

Seinfeld used the “Calendar Method”, otherwise known as the “Don’t Break the Chain” method, and it worked like this:

  1. Get yourself a calendar, and hang it on the wall.
  2. For each day you write, draw an X on the calendar for that day. By the end of the week, you should have a row of Xs at the end.
  3. If you miss a day, start over and see how long you can go before breaking the chain.

If you can keep this chain going, you will have your book written faster than you can imagine.

Action Plan: Buy yourself a calendar and get started on the “Calendar Method!” Being held accountable will keep you motivated and not “Break the Chain.”

writing a book scheduling method

#7 – Deal With Resistance

Resistance is a common obstacle that holds us back from creating. It is a form of fear that intimidates you from writing and can throw you off your writer’s flow. Everyone has encountered this awful feeling, but it doesn’t have to defeat you.

Here are a few ways to deal with resistance:

  • Read morning affirmations. Affirmations are powerful snippets of positive words that set the tone and atmosphere for writing. An affirmation could be a quote from a writer, a motivational speech from a public figure, or an inspirational video.
  • Free Flow for 10 Minutes. Julia Cameron, the bestselling author of The Artist’s Way, called these morning pages, and its purpose is to clear your mind of all the anxiety and junk rolling around in your head onto a piece of paper. Write anything. You don’t have to edit, publish, or have a word count, it’s simply a 10-minute exercise to clear out heavy thoughts and prepare you for a more productive day. This is best done with pen and paper instead of typing into a document with your digital device.
  • Exercise. Exercising is not only good for your health but will help keep you mentally sharp. Working out will increase the blood flow to the brain which will sharpen your awareness and give you the energy you need to tackle your book.

Action Plan: Create a resistance plan! Figure out which methods best filter out the negative noise and get you to prepared to write.

Your Next Steps

If you want to become a published author, you must take ownership of your writing habits. By following these seven strategies, you can have a completed book within months and be on your way to becoming a successful writer.

But what can you do right now to ensure the success of the book you’re going to start writing? We’ve got them for you.

start writing a book free training

#1 – Join your free training!

That’s right! We have free training that’s just for you! Chandler Bolt will walk you through everything you need to go from blank page to published author in as little as 90 days.

And that’s extremely useful if you have no idea where to start. He’ll practically put together a game plan for you to utilize and start writing a book!

Make sure to sign up and save your spot right here because being prepared to write a book is half the battle.

#2 – Schedule your writing days

Once you’re registered for your video training, you’ll want to go ahead and schedule your writing days from the get-go. This will not only help you know when to carve out time in your schedule going forward but having a visual representation of when you get to start writing will do wonder to motivate and inspire you!

We typically advise our students to start with 30 minutes per day. Whether that’s before or after work is totally up to you. You can even write during your lunch! So long as you commit to your scheduled times, writing a book will be a breeze!

#3 – Put together some motivational aids

Writing a book is fun but it can also be a lot of work. That means having some motivational and inspirational materials to help you envision your future as a self-published author will help you overcome and slumps you may find yourself in.

Remember to keep those aids handy so they’re always there to keep pushing you forward!

Are you ready to start writing a book? Let us know what it’s about and when you want to publish below!

amazon publishing from start to finish

Amazon Self-Publishing: Using Kindle Direct Publishing from Start to Finish

Amazon self-publishing is the best option to self-publish and we’ve made it even easier for you with this guide for doing it with Kindle Direct Publishing.

Publishing a book is so much easier now than it ever used to be, especially with Amazon self-publishing.

You no longer need to go through painstaking efforts to land a book deal which locks you into unrealistic deadlines and cuts you out of most of the earnings.

You can now have complete control of your book – and its revenues – by Amazon self-publishing.

But many writers get overwhelmed by the abundance of information about self-publishing. It can be intimidating for first-time publishers. We get it – we were just like you!

So to ease some anxiety and uncertainty, we created this step-by-step comprehensive self-publishing guide for you to follow in order to get your book published on Amazon’s Kindle Direct Publishing Network.

This guide will cover:

  1. Creating a Kindle Direct Publishing Account
  2. Crafting Your Book Title & Subtitle
  3. Writing Your Book Description
  4. Choosing the Right Keywords
  5. Selecting the Right Categories
  6. Uploading Your Manuscript
  7. Creating a Book Cover
  8. Pricing Your Book

Let’s get started!

Amazon Self-Publishing & Why it’s the Best Option

Traditional publishing is on the way out. This has been the reality for some time now and for good reason. While traditional publishing had its time and was once the only option for publishing a book, the system in place right now is one made for the next Stephen Kings – not for those who have value to share with the world.

Though traditional publishing is still a viable option for some, Amazon self-publishing is the best option and here’s why:

  • Over 70% of books are sold on Amazon
  • 310 million book buyers through Amazon last year
  • Those buyers accounted for over $178 billion in sales
  • It’s easier and faster with Amazon self-publishing

There are major differences between traditional vs self-publishing with the majority of authors opting to take their talents to Amazon instead of through one of the Big 5 publishing houses.

And you should too.

What is Kindle Direct Publishing?

Throughout this guide, you’ll read the term Kindle Direct Publishing or KDP. It might sound self-explanatory but we’ll cover some basics.

This is an Amazon self-publishing platform that allows you to create and manage your Kindle eBook, paperback, and even audiobooks in a single place. It’s widely used to build books from the ground up.

And fortunately, setting up your KDP account is easy, and should be the first step you complete.

self-publishing on amazon help quote

Amazon Self-Publishing Done Right

Sure, anyone can upload a book and self-publish it through Amazon, but that doesn’t mean it will do well and actually sell. You have to know the specifics, from setting up your KDP account to the pricing of your book.

If done correctly, you can expect a successful launch and a substantial amount of passive income. Here are out steps for Amazon self-publishing.

#1 – Creating a Kindle Direct Publishing (KDP) Account

First, let’s get you set up with your Kindle Direct Publishing account.

  1. Go to https://kdp.amazon.com and register with either your Amazon account or with your email address.
  2. Next, click “Update” in your account information and fill in your tax information. It’s important to note that you need to complete your tax information BEFORE you can publish your first book. So don’t skip this step!
  3. Once your tax information is complete, click “Finished” and return to the main page.
  4. Your profile is complete!

With your KDP account setup, proceed to setting up the details of your book.

#2 – Crafting a Book Title and Subtitle

In your Kindle Direct Publishing profile, you need to fill in the title and subtitle of your book. While a subtitle is optional, having a good subtitle is something you should definitely consider to bring in more views and create stronger intrigue.

Here are a couple tips to crafting a great book title:

  • Use a Book Hook: Your book hook should speak to the reader in a unique voice that grabs their attention and feeds into what they are looking for.
  • List the Benefits: Your potential readers want to know what they will get from reading your book. One technique is to deliver the benefits in the subtitle, providing enough tantalizing information to further attract readers.

Think about what you would be attracted to in a book title. Keep it simple, clear, and unique. Research the title you want to use and make sure it hasn’t been scooped up by a high-performing book already.

You don’t want to make competition for yourself.

amazon self-publishing book title tips

#3 – Writing Your Book Description

You need a powerful book description in order for potential buyers to read what it’s about. Even though the cover and subtitle should do a great job of this, we all want more information when it comes to putting money toward something.

Here’s what people notice first when seeing a new book:

  1. Title
  2. Cover
  3. Book Description

A book description is essentially a short written narrative that illustrates what your book is about. It should be written like a sales page to capture the interest of your reader.

This is crucial because the description, in many cases, is the final factor that determines whether the reader will read your book or not.

When done correctly, a well-written book description can practically sell a book on its own.

Here are some strategies to help craft your perfect description:

  • Make your first sentence as enticing as possible
  • Write your description like a sales page or advertisement, not a dry summary of your book
  • Have the description feel personal and empathetic
  • Detail the benefits your reader will gain by reading your book

Here’s a great example of a full book description on Amazon:

amazon self-publishing description example

You can find more amazing description examples with these books:

Spend some time crafting your eye-catching book description. It will make your book stand out to your readers and motivate them to purchase your book. For the best results, we recommend using the Free Amazon Book Description generator at kindlepreneur.com

#4 – Choosing the Right Keywords

If you want your book to show up in Amazon and Google search engines, you’ll need the right mix of keywords. Since Amazon allows only seven keywords per book, keyword selection requires strategy.

But what are keywords exactly?

For those of you new to this term or just aren’t sure what it means, keywords are specific words or phrases used to describe your book. If someone was looking for a book on your topic, they might type one of those keywords into Amazon or Google in order to find it.

For example, if your book is about perseverance, you might find keywords like this useful:

  • how to have perseverance
  • what is perseverance
  • perseverance examples
  • persevering
  • persevering when it’s hard

These are all phrases or words people looking to better themselves with perseverance would type into search engines in order to find what they’re looking for.

You can research the right keyword phrases by using search tools such as:

  • KDP Rocket: This is a great tool for comparing Google search results to Amazon. It gives you a competitive score from 1-99, keyword results from both Google and Amazon, and how much money other books are making.
  • KW Finder: This tool gives an analytical view of the keyword popularity using a competitive ranking. You can search for five keywords for free per day.
  • Amazon’s Autofill Function: Take advantage of Amazon’s search box to find good keywords. Amazon’s suggestions are based on search history so you want to search for words that are high in demand with little competition.

Make a list of possible keywords for your book, then leverage the tools above to test your keywords. Putting in the time to get keywords right will have your book rank higher and appear more frequently to readers.

#5 – Selecting the Right Categories

Amazon provides a collection of categories and subcategories to choose from. Like keyword selecting, your goal is to look for trending areas that don’t have tons of competition.

self-publishing on amazon categories example

These categories are what you will rank as a bestseller in, which is why you want to make sure you pick fitting categories that are specific, but also no super competitive. You want to stand out.

You can also check the rankings of the top three books on the first page of each category.

Amazon sales ranking measures how well a product is selling compared to its competitors. All books that are ranked 2,000 or less are considered to be highly purchased products in that particular category.

Unless you have an established audience with significant downloads and reviews, try to aim for categories with books that rank between 10,000-30,000.

Do you want to know how to rank for ten categories? Check out our blog post that details how to get approved for more categories on Amazon.

#6 – Uploading Your Manuscript

To upload your manuscript, it first must be saved in a supported kindle format. Once that’s complete, you can upload your book very quickly by following these steps:

  1. In your Kindle Direct Publishing account, go to “Your Bookshelf”.
  2. Locate and click on “Kindle eBook Actions” next to the title of your book.
  3. Locate and click on “Edit eBook Content”.
  4. Click on “Upload eBook manuscript”.
  5. Upload your manuscript file on your computer.
  6. Upload complete!

Once Amazon finishes uploading your file, a confirmation message will be sent and you can preview the uploaded file to check for any errors.

You can upload the manuscript as many times as you want and the new version will override the existing.

It’s important to check how your book looks using the “Look Inside” feature once the book is live on Amazon. This feature is often the first thing your prospective readers will click on when checking out your book.

If the formatting is off here, it can deter readers from picking up your book. Take this extra step to make sure your formatting looks good here too.

#7 – Creating Your Book Cover

When it comes to publishing a successful book on Amazon, having a perfect book cover is one of the most important aspects to get right. Contrary to what we were told growing up, people do, in fact, judge a book by its cover. It’s actually one of the biggest deterrents.

Your cover is exactly how your book will be judged at first glance.

So you must make sure that it is created professionally and that it will stand apart from the rest of the books in your genre or category.

You can find cover creators on freelancing sites such as:

Prices will depend on the level of service, but these sites will give you plenty of amazing graphic designers to choose from! It’s a great investment that will make your book stand out perfectly.

Make sure to do your research regarding what type of book cover does best in your genre. Fantasy books, for example, will be a lot different than a memoir or even a historical fiction.

kindle direct publishing book pricing

#8 – Pricing Your Book

A question often asked is: “How much should I be pricing my book at after the initial launch is over?”

This is up to the author, but generally, the best range to have your book priced is between $2.99 to $9.99.

The royalty payments vary depending on the country, but you can learn more on KDP Select pricing page.

One popular strategy for beginners is to price your book at $2.99 and gradually increase it by $1 per week. At some point, your sales will begin to dip. And while that’s normally a negative statistic, for this case, it confidently tells you the perfect price of your book that guarantees a profit.

Here are the 4 main pricing strategies to consider in order to be competitive and sell books:

  • Know the price of your competitors. Compare the list price of your book to the books around you and determine if you would be able to sell your book for a higher price.
  • Know the size of your followers. Famous authors can charge a lot for their books because they have a big following. If you’re not in this category, your book should be priced lower to encourage new readers to buy your work.
  • Determine price based on the size of your book. Size does matter when it comes to books. Don’t charge $20 for a 75 page book. Customers will immediately be turned off with the lack of content at that price point.
  • Measure price based on reviews. Reviews carry a big weight on influence, and is social proof that your book has been read and well received. Therefore, a book with higher reviews (1000+ reviews) can be priced higher compared to a book with fewer reviews (30+ reviews).

You can get legitimate and honest reviews from:

  • Your personal launch team
  • Amazon’s top reviewers
  • Fans of your social media page
  • Personal email list

Experiment with these strategies to pinpoint the price for your book, it will drive long-term success.

amazon self-publishing training

Your Next Steps for Amazon Self-Publishing

If you want to become a self-published author, you must be fluent with platforms such as Amazon Kindle Direct Publishing and more. For that reason, you must take action now because you can never have too much knowledge when it comes to self-publishing your book.

#1 – Create your Kindle Direct Publishing Account!

Go ahead right now and get started. You can never start too early. Having your account set up and ready to go will make all the difference when you’re ready to publish!

Make sure to follow the above steps closely so your account is set up the way it’s supposed to be.

#2 – Get that book written

If you already have your book written, edited, and ready to go, that’s amazing! You’re already almost a published author. But if you’re still working on it, put the pedal to the metal and start writing!

We know writing can be really time-consuming but if you put your mind to it, you can utilize your weekends to write faster and get more done. The sooner you finish, the sooner you can publish!

#3 – Utilize your FREE training!

That’s right. We have some free training all ready to go for you. Chandler Bolt put together this video training guide that will help you learn what it takes to go from blank page to self-published author in as little as 90 days!

Take advantage of this offer and join your FREE webinar training to get started toward your dream of becoming a self-published author. After all, you can’t get there unless you start.

What about self-publishing is still confusing to you? Let us know so we can help you more!

book launch

Book Launch: How to Run Yours Like a Pro & Sell More Books

“Build it and they will come” is advice that rarely works when trying to sell books. Amazon is full of self-published books that have barely made any sales, leaving many writers dejected.

If you want your books to succeed, to get into the hands of your readers, to potentially achieve bestseller status…. you need a book launch plan.

After all, you’ve already spent months (or even years) crafting your manuscript. You’ve also spent a small fortune on a book cover, hiring an editor, proofreading, formatting, and other related expenses.

The last thing you need after all you’ve invested is for your book to fail, to make exactly zero sales.

(Okay you might make a few, to friends and family. But that’s not why you wrote your book, right?)

If you have a book, or are looking to write a book, and are already thinking about promotion, then this is for you. Contrary to what you might expect, launching a book isn’t hard, and it doesn’t need to break the bank (although you do need to invest some money).

By focusing on the minimal book launch strategy I’ll outline here, you’ll avoid being overwhelmed and launch your book on Amazon like a pro.

We’ll guide you through how to:

  • Price your book during launch
  • Set up your complete launch strategy during soft launch
  • Collect reviews from your launch team
  • Set your book up with the best promo sites for both paid and free
  • Stick to a minimalist launch plan

book launch

Pre Book Launch Checklist

Before you go any further, there are a few things you need to do in between finishing your manuscript and launching your book. I put together a 13-point checklist of these action items.

You don’t need to carry them out with perfection since they can be tweaked later. But don’t launch your book without doing them.

  • Book Description — Create your book description using the Book Description Generator at Kindlepreneur.com.
  • Keywords — Select 7 keywords for your book. I use KDP Rocket and Kindlespy. There is also Merchant Words and Google AdWords.
  • Categories — Choose 2 main categories for your book in the KDP dashboard. Once your book is live you can email Amazon and request to have your book put into eight additional categories.
  • Landing Page — Create a landing page for your book. This can be used to collect email addresses and give away a chapter of your book before its release (optional).
  • Upload Manuscript — Upload your manuscript to KDP. Proofread your book using the KDP online previewer.
  • Upload Cover — Upload your Kindle cover to KDP.
  • Launch Price — Set your launch price at 0.99.
  • Lead Magnet — Insert a lead magnet into your book, both at the front and back. Connect this to your email list provider such as Mailchimp or ConvertKit.
  • Audiobook (Optional) — Get your audiobook created. Plan to release your book through Audible or ACX.
  • Paperback — Get your paperback version created. You can set up your paperback at CreateSpace. Optional: Your paperback can be launched after the Kindle release.
  • Emails — Pre-write emails that you’ll send to your launch team.
  • GoodreadsGoodreads account created and author profile setup. Your book will end up there either way, so it’s worth setting up an account to associate the book with.
  • Launch Plan Model — Map out the specific action steps you are taking for each day of your launch. I have provided a model for this further down the post.

Just like there are a variety of business models to choose from when planning your venture, there are a variety of book launch strategies to choose from.

For example, you could follow Steve Scott’s 5-Day Launch Plan That Works which he used to effectively launch the bestselling book 10-Minute Digital Declutter that he co-authored with Barrie Davenport. Or you could emulate Nick Loper, of Side Hustle Nation fame, and his successful launch strategy which sold 2600+ copies of his book Buy Buttons. There’s even the detailed launch plan of Rob Cubbon, the author of The New Freedom.

book launch checklist

These are all plans that work because of one thing:

They are strategic in their planning and strategic in their execution.

However, while there seems to be a lot of steps, an effective book launch plan isn’t complicated. Your launch plan will depend largely on:

  1. Your objectives and purpose.
  2. Your platform. The bigger your platform and access to influencers, the bigger (and more diverse) your launch.

In the strategy I’ll show you, I keep things simple. It’s a 12-day launch, including a 3-day free promo through Amazon.

If you’ve ticked everything on that checklist, then it’s time to hit publish on your book and to start your launch strategy.

But, before we dive into that, there are a few things you need to know about Amazon’s algorithm as it informs your book launch strategy.

The Amazon Algorithm: A Few Basics for Your Book Launch

Amazon uses an algorithm to measure and track book sales, and everything else on their platform. It’s worth remembering that Amazon wants you to succeed: if you make money, Amazon makes money. Knowing a few basics of it can help you to have a greater launch and to sustain the life of your book for months (and years) after the launch buzz wears off.

Here’s how it works in a nutshell:

Your book starts ranking as soon as someone buys a copy. Every purchase of your book pushes the ranking up the ladder. As a book moves up, it jumps ahead of the other books in your selected category. The rankings are based on recent sales and Amazon favors a book that is getting consistent, ongoing sales.

A book that runs a promo and gets 200 sales in one day, but then nothing else for the week, will not perform as well as a book that gets the same number of downloads over the course of a ten-day period.

Slow, steady traffic and a long-term plan is the way to succeed with your book.

Steady, organic growth will always outperform a sudden burst of downloads.

It’s worth noting also that while reviews and the price of your book do not affect your sales rank, they’re still worth having. The more quality reviews you have, the more credible your book will be to shoppers. This affects their decision-making power to buy, which translates into more downloads and an increase in sales rank. Focus on getting as many quality reviews as you can during this launch phase. Then, continue to work on getting reviews from organic traffic.

With that out of the way, let’s look at two necessary steps you need to do before you promote your book.

book launch

Setting Up Your Amazon Bestseller

There’s a very specific formula to follow during your book launch that will have you hitting those Amazon bestseller lists. And you definitely want to become a bestseller so you can increase your sales and maintain your position at the top.

The $0.99 Launch Strategy

I know what you’re thinking, “$0.99? Why would I essentially give my book away for free? I didn’t get into this business to fulfill the starving artist stereotype.”

I know how you feel, but trust me, there’s a good reason for launching it at this price. You may be selling it at a super-low point now, but the rewards are coming later. Remember: think long term. It’s better to have a book that has steady sales in the long term than to just have a burst of downloads now, then zero in the future.

Action Item: Go to the KDP dashboard and set your book at $0.99. With the exception of the free promo period (which we’ll get to shortly), your book will be at $0.99 for the duration of the launch.

The Free Book Launch Strategy

I mentioned that our strategy will have a 3-day free launch. Setting this up is easy. If you plan to run a free promo for your book, you can set this up as soon as your book is live on Amazon. To run a free promotion, your book has to be enrolled in the KDP Select program for 90 days.

A book that is listed for free will be ranked in the free store and books set at a price are ranked in the paid store.

If you don’t have a following (email list) or you are just getting started, I suggest you do the free promo. The free promo gets your book into more hands (that will hopefully read it) and increases its visibility across more platforms.

Action Item: Go to the KDP dashboard, and under “Kindle eBook Actions,” enroll into the KDP Select program. While enrolled in the KDP select program your book has to be exclusive to the Kindle Store.

Book Promotion Sites: Free and Paid

When launching your book, especially during your free promo, you want to put it into the hands of as many readers as possible. Amazon ranks your book in the free store based on how many downloads it gets.

The higher you rank, the more downloads you’ll get from Amazon browsers. Which means to maximize your launch, you need an initial surge of readers that don’t come from Amazon.

This is where book promotion sites come in. You can use them for both your paid and free launch. In the launch scenario later on in the post, I’ll show you how to batch these sites together to give your book the boost it needs.

An aside if you have a healthy email list: you won’t need to rely on these sites as much. This is especially beneficial for authors who are just starting out and don’t yet have a strong platform.

Keep in mind that results vary for each site and your performance will largely depend on your book’s quality. You still need the essentials: a great cover, a compelling book description, and an eye-catching book title.

Below is a list of my favorites that I have personally used, in combination with an email list to launch multiple bestsellers. You can also check out Dave Chesson’s blog on this as he covers the best sites to use for both free and paid.

The price for each promo site varies depending on the niche and category.

The Best Book Launch Promo Sites

  1. Buckbooks. If you can get onto any of these promo sites, Buckbooks is the one you want to try to get into. You need 10 reviews before they’ll schedule you. Note: You can promote the 2nd book on the same day for only 25% of the price. Great deal. But you can only promote once every 6 months for each book. If you use their Archangel Ink book production services you’ll get a guaranteed placement.
  2. Robin Reads — (need 10 reviews and a 4.9 rating) Takes a couple days to get approved ($55). Great results. I usually get anywhere from 60-100 downloads with this one. https://robinreads.com/author-signup/ Note: They have a calendar that is usually booked out weeks in advance. In this case, consider using Robin Reads for future promos of existing books already launched.
  3. BookSends — $40. If you can match this up with Robin Reads or Bucks on the same day it’s a great little boost. https://booksends.com/
  4. BKnights (Fiverr) You can’t go wrong for $5. I would also take the extra gig for $5 and get in on their daily newsletter. Downloads average 12-30 depending on the book.
  5. eReader News — Great gig but hard to get approved at times. takes several days for a response. Various prices. https://ereadernewstoday.com/
  6. Booksbutterfly. You are basically paying for downloads, one of the few (if only) sites that do that. They have various packages for everything. I recommend the Silver Eagle ($90) that gets you 50+ downloads + KU borrows. (https://www.booksbutterfly.com/bookpromo…/paidbookpromotion/)
  7. The Fussy Librarian (https://www.thefussylibrarian.com/). Great promo but very hard to book in advance. They are usually booked out 2-3 weeks ahead. Need 10 reviews to get accepted. Various price ranges. Strong results.
  8. Bargain Booksy. I love this one, no reviews needed and you can sign up right away and get approved. $25 for nonfiction. Lots of categories and good results. https://www.bargainbooksy.com/sell-more-books/
  9. eBooks Habit. Great little promo, I recommend the guaranteed placement for $10. https://ebookshabit.com/for-authors/
  10. Awesome Gang. This one is great for the price, $10. They have a free option but go with the paid. https://awesomegang.com/submit-your-book/
  11. Many Books. Great little gig, average returns, $29. You can also sign up to become a featured author. https://manybooks.net/promote
  12. Digital Book Today ($40). Good gig, average returns and works better with fiction than non-fiction. https://digitalbooktoday.com/
  13. eBook Stage. Another great little promo site, reasonably priced. $10. https://ebookstage.com/
  14. Book Runes (https://bookrunes.com/). Global reach with over 50k mailing list, $25. Average to very good results.
  15. BookBub. This is by far the biggest and the best promo site. Very tough to get accepted and it is expensive, but worth every dime. At the very least you should set up an Author profile on BookBub and start to get people to follow you. They have a great blog too that gives powerful tips on how to get a BookBub feature. https://insights.bookbub.com
  16. Email your list (if you have one). if you don’t, BUILD one. This is by far better than all of the promo sites combined. If you don’t have a list yet, start building one with Mailchimp, Mailerlite or Convertkit.

The Book Launch Sequence and Set-Up

To keep things simple, I’m giving you an example of a book launch that covers 12 days. This is similar to the launch that I did for my book Relaunch Your Life, except that I didn’t run a free promo. However, for this post, I will look at how to include a free promo as well.

Your launch will look and perform differently than this, but you can use this as a model and tweak as required. This launch assumes you are launching your book at $0.99 with a free promo set up through KDP for 2-3 days.

What is the difference between a soft launch and the actual launch?

I use the term soft launch below, which is different from your actual book launch. Your soft launch begins from the moment you hit publish.

As Amazon takes about 24 hours to set up your book, I recommend hitting the publish button at least 24 hours before you begin your actual launch. For example, if your launch plan beings on a Sunday, then publish your book on a Saturday.

book launch model

The 12-Day Book Launch Model

Ready for your book launch? In this book launch model we use 3 days for our soft launch window, and then begin the actual launch on day 4.

Day 1: First Day of Soft Book Launch

The first day of your soft launch is critical. This is the day when you are going to set up your book to successfully launch over the next 11 days. The price point is set at $0.99.

Here is a brief checklist of what to do on day 1 of the soft launch:

  1. Create your Amazon Author Page. Set up your bio and upload an author pic.
  2. Claim your book by hitting the ‘add more books’ tab. This will appear on your author page within 24 hours.
  3. Email your launch team. Let them know the book is ready for verified reviews.
  4. Email Amazon customer support. Request that your book is placed in additional categories.
  5. Set up a few promo sites for days 2 or 3 while your book is at 0.99. This starts to build momentum. Recommended Awesome Gang, Bknights, and Booksbutterfly.
  6. As soon as you have ten reviews, set up the rest of your promo sites for the week. Not all of these promo sites require a set number of reviews. Check the list for links to the sites and submission requirements.
  7. Set up your Free promo in the KDP dashboard. Your free promo will be 2-3 days. This will start on day 4 (or however long you decide to run your soft launch). If you do a 5-day soft launch your free promo will start on day 6. Set up several paid promo sites to advertise your book for free. Although your book is free, the promos will cost you.

For your free promo on days 4-5 contact:

If you combine these promo sites with the organic traffic you’ll get from Amazon, you should do very well for free downloads.

Day 2-3: Soft Book Launch (Optional: You can extend this up to 5 days)

Social media burst to your FB page, mastermind groups, and other sources to spread the word. Don’t forget about other social platforms with large reader audiences like Twitter and Tumblr.

Day 4-6: FREE Promo

The promotional sites you got in touch with on day 1 will be advertising your book. Send an email to your team to notify them that your book is now free. Promote to social media!

Day 7-10: Paid Promo Sites

Run paid promo sites recommended from the list above. You can cluster these a day apart or combine 2-3 promos a day.

Day 11-12: Winding Down the Book Launch

If you followed the plan you should have had a considerable number of downloads for both your free promo and your $0.99 promo. Remember that your numbers will vary depending on your platform, book quality, niche, and sometimes, luck.

Email your list and remind them the book will be 0.99 for only one more day. Contact your launch team and thank them for reviews and their support.

This is the last call for reviews and downloads.

Day 13: Increase the Price to $2.99

Leave it there for one week and raise it to $3.99. You can test the pricing by going up to $4.99 and watching what happens. Monitor the sales and adjust accordingly.

I usually spend around $300-$400 per launch minimum on promo sites but how much you spend is up to you. Stagger them out over the course of 10-12 days.

Beyond the Book Launch

One of the biggest challenges authors have is where to go after the initial book launch is over.

How do you promote, market, and keep bringing in traffic so that your book doesn’t drop off into oblivion? Here are two things you can focus on:

#1 – Write another book

Multiple books create momentum. Look at the army of fans that Game of Thrones had before the TV Show launched. How did George R.R Martin build that? By setting up and writing the books as a series. Do you have a series of books you could write? A series is a great way to build your brand, a list, and to keep traffic growing with increased interest in your books.

#2 – Build your business on the back end

Create a business around your book with coaching, a course, or an automated email course that gets readers engaged after they are finished your book. They want to know more about you and so, if you have a business set up to kick in for subscribers, this is the start of what could be a great author business.

Wrap Up

Launching a book is a combination of strategy, imagination, and hard work. If you have a great book to promote and a team of people (a small team will do) backing you up, you can have a great launch that gets your book into the hands of your market.

With every book launch, there is more to learn. If you keep launching, you’ll get better. And as you get better, you’ll get more fans. Eventually, you can turn your launch into a massive movement with thousands of fans standing behind you pushing your book towards New York Times Bestseller status or get featured in The Wall Street Journal.

Imagine that.

book launch

What to do Next!

It’s not enough to just launch your book and leave it be. In truth, you should always be looking for new, better ways to maintain your book sales. Here’s what you can do right now to make a difference during your book launch.

#1 – Build a valuable launch team

Your book launch will only be as successful as the work you put into it. That includes the team you have assisting.

Building a launch team is essential but it’s also important to make sure that team is not only willing to help, but willing to go above and beyond for you because they believe in your book and your work.

Make sure you choose top-notch individuals who really want to push for your book. This will help you book launch reach heights you never imagined.

#2 – Learn more!

The learning never stops – not when it comes to this ever-changing (yet growing) field of self-publishing. And in order to stay ahead of the curve, you have to continue to invest in your knowledge.

Join Chandler Bolt on his FREE Webinar Training as he takes you through just what it takes to write, market, and publish your book. This webinar is full of valuable information that will only help you find success in your journey as an author.

Don’t miss out! Save your spot today!

What are some of your biggest concerns when it comes to your book launch? Comment below so we can help you out!